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Economics in a service and marketing perspective af Ole Bredgaard Bog, Hæftet

Economics in a service and marketing perspective

af
(Udvid)

Economics in a service and marketing perspective gives an introduction to financial management. The book comprises all elements in financial management and the theory is supported with assignments in all subjects to secure a better understanding of the theory.The book is written such a way so the chapters can be read more or less alone, so the reader can choose the chapters he or she wish and leave the rest. A website to the book contains updated material and will be updated when necessary. Go to hansreitzel.dk.The book is aimed at students at the Academy level such as: AP Degree Program in Marketing Management, AP Degree in Service, Hospitality and Tourism Management or similar and it can be used for students with high school background or less. 


  • Sprog:
  • Dansk
  • ISBN:
  • 9788741256580
  • Indbinding:
  • Hæftet
  • Sideantal:
  • 248
  • Udgivet:
  • 27. August 2012

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  • Kan ikke skaffes
  • DKK 19,00


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