Customer Relationship Managementaf Roger Baran, Christopher, Michael Zerres
Customer Relationship Management (CRM) is growing in importance due to the challenging business environment faced by organisations throughout the world today. In this textbook a review of the theoretical conditions for Customer Relationship Management is given.
- Kan ikke skaffes
Giv din bedømmelseFor at bedømme denne bog, skal du være medlem og dermed logget ind.
Gå til login