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With chapters covering all aspects of management theory and practice commonly taught on undergraduate courses, this edition focuses on real world examples of management in practice with the introduction of vignettes. It also includes skills sheets and a running case study, which will help students put what they have learned into practice.
Presents an integrated treatment of international management problems. Combining a strategic focus with coverage of the functions that underpin global business, this book delivers a fresh European perspective on international business. It is suitable for post-introductory undergraduate courses and also for MBA students.
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