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The Rise of Advertising in the United States

- A History of Innovation to 1960

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In The Rise of Advertising in the United States: A History of Innovation to 1960, Edd Applegate traces how the explosion of newspapers in the American colonies laid the groundwork for the first advertising agents, leading to America's first class of professional marketers.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781442244382
  • Indbinding:
  • Paperback
  • Sideantal:
  • 210
  • Udgivet:
  • 26. september 2014
  • Størrelse:
  • 162x229x16 mm.
  • Vægt:
  • 310 g.
Leveringstid: 8-11 hverdage
Forventet levering: 16. december 2024
Forlænget returret til d. 31. januar 2025

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In The Rise of Advertising in the United States: A History of Innovation to 1960, Edd Applegate traces how the explosion of newspapers in the American colonies laid the groundwork for the first advertising agents, leading to America's first class of professional marketers.

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