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Culture and Public Relations explores the impact of culture ' societal and organizational ' through the global lens of public relations. With contributors from Europe, Asia, Australia, and North America, this collection offers international perspectives on an increasingly important area. It will be required reading for scholars, researchers, and students in public relations and business.
Long-distance relationships have become a popular area of study, although limited work has been published. In response to this state of scholarship, Laura Stafford summarizes literature across the social sciences on various types of long-distance relationships and extracts themes and patterns across the relational types, relating them to theory.
A detailed commentary about the V-chip and its impact on communication policy. For scholars, lawyers, policy makers, and others interested in mass comm., broadcasting, and program rating issues.
Addressing both renowned theories and standard applications, Stories of Life in the Workplace explains how stories affect human practices and organizational life. Authors Larry Browning and George H. Morris explore how we experience, interpret, and personalize narrative stories in our everyday lives, and how these communicative acts impact our social aims and interactions. In pushing the boundaries of how we perceive narrative and organization, the authors include stories that are broadly applicable across all concepts and experiences.
Traces how political ads help to interpret the psychological reality of the presidential campaign in the minds of millions of voters. Suitable for researchers in advertising, communication, and consumer psychology, this title helps define future work on the relationship between television, politics, and the mind of the voter.
The baby boomer generation is heading toward their retirement years. This book explains why aging baby boomers are an important area of mass media study, and reviews theory and research on communication and gerontology.
In 1984, Congress revamped Medicare to save a financially distraught healthcare system, thus transforming the hospital as an organization. This volume looks at the repercussions of Diagnosis Related Groups (DRGs) - the cornerstone of the reorganization - and the problems created by the policy.
First Published in 1994. Routledge is an imprint of Taylor & Francis, an informa company.
First Published in 1995. Routledge is an imprint of Taylor & Francis, an informa company.
Addresses the connections between communication patterns & more general social conditions, with analysis of types of communication, their meanings, & associations with ethnicity & class. For scholars in comm theory, discourse, & social issues.
First Published in 1994. Routledge is an imprint of Taylor & Francis, an informa company.
Traces how political ads help to interpret the psychological reality of the presidential campaign in the minds of millions of voters. This title covers such areas as Generating Meaning in the Pursuit of Power, Analyses of the Meaning of Political Ads, The Campaign Documentary as an Ad, and Regulating Signs and Images.
In light of the considerable popularity of horror films over the last three decades, this text addresses the problem of inconsistent investigations into audience preferences for, and reactions to, horror films.
First Published in 1993. Routledge is an imprint of Taylor & Francis, an informa company.
This volume examines parent-child interaction and creates a framework for future research in the area. The chapter authors bring a communication perspective to enduring problems of discipline, adolescent conflict and physical child abuse.
This is a comparative analysis of public relations as practiced in various countries and regions around the world. The text views public relations in each country or region covered from the perspective of the practioners in that country. It also discusses issues and practices relating to education.
Based on a seminar series at the Freedom Forum Media Studies Center at Columbia University, USA, this text examines the origins, meaning and impact of media and communication research in America, with links to European antecedents. The book collects essays, commentaries and reports.
The aesthetic principles of television images presented are drawn from converging research in academic disciplines such as psychology, neurophysiology, and the fine arts. This study seeks to construct and strengthen the foundations of the theory of television aesthetics.
The book explores the juncture between two broad movements that hope to improve education: educational technology and media education. An analysis of these movements develops a vision of teaching and learning that is critical, inquiry-based and suitable for life in a mobile, global, democracy.
Focusing on the consolidation of players in many aspects of business, including banking, aviation, insurance and mass media, this work discusses the "Transnational Media Corporation" and asks what makes a global corporation global? And to what extent do TNMCs affect the marketplace of ideas?
This volume offers a guide to the future of agenda-setting for those already reasonably well-versed in the research of the last 25 years. The theoretical essays build on research in Shaw and McComb's "Public Opinion Quarterly" (1972), concerning the effects of various media and political agendas.
This volume offers a social scientific look at humour's role in medical transactions, including excerpts of conversations between patients and caregivers. A close-up look at three medical case studies shows how humour is used to help a physical therapy patient overcome fear and queasiness.
This volume provides real-life studies of groups in the setting where they form. The book is designed for use as a text in courses on group communication and as a reference for group communication scholars.
Discusses the choice between culture and anarchy, and the role the international media play in the coaxing us to one or the other. Olson's argument details the primary thesis, examines the magnitude of the United States' media success, and gives examples of how that strategy has been deployed.
Issues addressed in this work include: cognitive foundations of AIDS prevention behaviour; social psychological and communication perspectives on unsafe sex; culture, poverty and AIDS; applying persuasion theories to AIDS prevention; and AIDS stigma and persuasion.
Working from the position that public relations is a theoretically grounded and research based discipline with the potential to bring numerous areas of applied communication together, the authors have developed this volume to open up the public relations field to a variety of theories.
Offers an analysis of crime coverage on local television, exploring the nature of local television news and the ongoing appeal of crime stories. This book focuses on live local television coverage of crime and examine its irresistibility to viewers and its impact on society's perceptions of itself.
The Moral Media is designed to provide readers with preliminary answers to questions about ethical thinking in a professional environment. It serves as a beginning on which other scholars can build.
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