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This updated guide to financial success for aspiring photographers helps them make the leap to earning a living as freelancers. Explaining how to handle the financial complexities of professional photography, this resource provides expert guidance on attracting clients, staying out of legal trouble, navigating the ins and outs of copyright law, and setting and collecting fair but competitive rates. Important advice is also included on how freelancers can handle tax preparation and deal with the threat of audits. New sections feature discussions on how freelance photographers can effectively market their work and how to capitalize on new digital technologies. Forms to help freelancers elevate their careers, such as model release contracts and copyright applications, are also included.
Providing useful strategies for becoming a freelance photographer and building a successful business, this in-depth manual offers a complete overview of the professionfrom perfecting the art form to project management. Demonstrating important points for getting startedcustomer service, marketing, billing, and negotiating pricesthis comprehensive guide also delves into important matters of law, taxes, permits, insurance, and copyrights. Paying special attention to the evolving role of technology in the creation, marketing, and sales of images, this reference provides invaluable advice on digital photo equipment, computers and software, and custom processing. Loaded with entirely new images, this revised edition details a variety of interestssuch as advertising, entertainment, fashion, or traveland presents step-by-step instructions for turning a passion for photography into an exciting, full-time career.
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