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This remarkable new work reconciles two distinct disciplinary fields; the study of culture and the study of markets, to expand our understanding of the world of markets and business enterprise.
How do societies achieve a level of complexity, coordination, and social intelligence that far surpasses the capacity of individual human intelligence? This title addresses this question in the context of civil society generally, in which we cannot always rely on market prices to guide our way.
This book argues that international aid programmes are unsuccessful for indigenous African institutions because it is based on mainstream economic theory which is fundamentally acultural which does not understand their cultural context.
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