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  • - Balancing Technological, Marketing and Complementary Competencies of a Firm
    af Inovema .d.o.o.
    499,95 kr.

    Innovation remains to be the widely recognized leverage in the quest for future growth. This book presents a model of technological, marketing and complementary competencies in relation to firms' innovative performance, drawing from a study of medium and large-sized Slovenian manufacturing enterprises.

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