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Book & CD-ROM. Many designers go into other areas of the fashion industry, including: fashion buyer, fashion co-ordinator, retail store manager, and many more. You do not need to live in New York City, and you can start out small or even part time. Ralph Lauren''s Polo empire was established on a small men s tie collection that he sold to Bloomingdales. Demand for fashion designers should remain strong, as consumers hungry for new fashions and apparel styles will spur the creation of new clothing and accessory lines. This book is a comprehensive and detailed study of the business side of the fashion, fashion design, and consulting business. You will learn everything from the initial design and creation to manufacturing and marketing. If you are investigating opportunities in this type of business, you should begin by reading this book, hopefully picturing yourself producing the perfect dress worn by one of Hollywood s elite. If you enjoy working with people and keeping up on the latest trends, this may be the perfect business for you. Keep in mind this business looks easy but, as with any business, looks can be deceiving. This complete manual will arm you with everything you need, including sample business forms; contracts; worksheets and checklists for planning, opening, and running day-to-day operations; lists; plans and layouts; and dozens of other valuable, timesaving tools of the trade that no designer should be without. While providing detailed instruction and examples, the author leads you through every detail that will bring success. You will learn how to draw up a winning business plan (the companion CD-ROM has the actual business plan you can use in Microsoft Word) and about basic cost control systems, copyright and trademark issues, branding, management, legal concerns, sales and marketing techniques, and pricing formulas. You will learn how to set up computer systems to save time and money, how to hire and keep a qualified professional staff, how to meet IRS requirements, how to manage and train employees, how to generate high profile public relations and publicity, and how to implement low cost internal marketing ideas. You will learn how to build your business by using low and no cost ways to satisfy customers, as well as ways to increase sales, have customers refer others to you, and thousands of great tips and useful guidelines. This manual delivers innovative ways to streamline your business. Learn new ways to make your operation run smoother and increase performance. Successful designers will appreciate this valuable resource and reference it in their daily activities as a source of ready-to-use forms, Web sites, operating and cost cutting ideas, and mathematical formulas that can easily be applied to their operations. The companion CD-ROM contains all the forms in the book, as well as a sample business plan you can adapt for your own use.
With many students today participating in extracurricular activities, jobs, clubs, and responsibilities at home, it is common to find an area that is lacking studying. Teachers have identified that poor study skills are often to blame. On the other hand, students have found that many of the textbooks and worksheets forced upon them are either boring or difficult to understand. Whether it is bad habits or complicated materials that prevent you from studying well, this book can help you to improve the effectiveness of your studying. After all, effectiveness is not measured by the length of time spent studying, but by the level of comprehension. In this new book, you will learn how to make a study schedule, how to design an effective study space, how to read for comprehension, how to get organised, how to find your learning style, how to listen better in class, how to use reference sources, how to boost your concentration, and how to stay motivated. You will learn effective note taking strategies, where to study, when to study, time management skills, strategies for reading novels and text books, memorisation techniques, and organisational skills. Additionally, you will find out how to stay awake while studying, how to change your current habits, and how to make studying more enjoyable. We will provide you with various studying methods, including flashcards, quizzes, summarising, outlining, answering study guide questions, and the proven SQ3R method, as well as exercises to help improve your skills. Furthermore, the book is full of tips from students just like you, as well as teachers. No two people learn the same way, and no one study method will work for everyone. While this book introduces you to different study methods, the aim is to improve your learning, your understanding, and, ultimately, your grades.
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