Bøger af Jim Tincher

Customer Experience expert Jim Tincher provides the wisdom and tools to show business-to-business (B2B) organizations how to build and sustain superior customer experience (CX) as a core business activity.Any business leader knows that customer loyalty is the key to a thriving business. But what if your customer is another business? Consistent research shows that most B2B companies lag behind their B2C counterparts in customer experience, primarily because of the increased complexity in serving businesses over individual consumers.Do B2B Better is a call to action for business-to-business (and B2B2C) organizations to improve their customer experience strategy, leveraging a powerful model called the CX Loyalty Flywheel. From interviews with hundreds of CX leaders, Jim Tincher shares stories of how B2B companies have implemented successful CX programs, including Dow, Hagerty, and UKG. Discover what sets top performers apart from the competition and learn how to deliver exceptional experiences—and bottom-line results—for your organization.

"You should be writing all of this down," she said. ''She'' being a close friend of the author, Jim Tincher, who would often tell her all about his wife and his two daughters. Almost all of the stories focused on the many and various health problems the couple had endured. The author worried he sounded like a complainer. He really isn''t it is just that illness had become a major part of the couple''s life in recent years.One day the author heeded his friend''s advice and started writing. This book is the result. As Jim Tincher writes, ''The means to this end was very non-traditional, from what I understand. There were no outlines, no preparation, no nothing. I just started writing, not knowing when I would stop. Many, many people are dealing with situations like these. Maybe hearing someone else''s trials and tribulations will bring you some sort of peace. It''s not a solution to your problem but it may be comforting knowing you are not alone.''