Bøger af Mark Albion

MBA students are chronically risk-averse. Their risk aversion prevents them from seeking and living a life of meaning and purpose. Yet we all want to lead a meaningful life, one that comes from being part of something bigger a bigger story than one life, one person, one family. This book redefines risk as a business proposition. It shows students that the choices they think of as "safe" (e.g. lucrative jobs that fulfill no personal aspirations aside from financial gain, deferring service to others until retirement, etc.) are actually quite risky, since they typically lead us to sell our souls. A consciousness raising book rather than a how-to Albion's project helps MBA students give themselves "permission" to be who they really want to be. It helps readers develop the will to create a meaningful life.The first step in this process is for readers to identify their own values. How can you create value, Albion asks, until you know your values? Abion encourages readers to re-think and reassess, but he doesn't point them in a specific direction. He walks them through the process of asking and answering four core questions: 1) Who Are You? 2) What Do You Want? 3) What Can You Do? 4) Where Are You Going? The goal is to help readers identify and formulate what a meaningful life looks like for them.

How do you lead an organisation when you view business more broadly than a single financial "bottom line"? What do you do when you believe that business should serve the common good, yet everyday small-business pressures are at a fever pitch? What do you do when your family needs you most just as your business faces another crisis?In True to Yourself, scholar and entrepreneur Mark Albion offers answers to these and other pressing questions. Albion argues that small-business leaders concerned with more than the bottom-line are not only more fulfilled, but also more successful with more sustainable lives. True to Yourself addresses this paradox with practical examples of how small-business leaders who have found ways to combine profit with purpose, margin with mission, value with values. Albion profiles a host of business leaders on the edge who have replaced the invisible hand of competition with the visible hand of compassion.