Bøger af Michael Silverstein

The billionaire creator of a financial news empire wants to be elected Mayor of Philadelphia. He looks like a shoe-in until the man who runs his stock market music department is murdered. What follows is a manic romp that sucks in the world's wackiest detective (who now bills himself a freelance intellectual), a financial poet praying for the big break, a head hunter prone to extreme sexual expressiveness, a Philadelphia lawyer who will take anyone as a client, a homicide detective seeking true love, a municipal repair crew run amok, and a parrot with a tendency to become offensive. They all come together in Murder At Bernstein's, from the five-star reviewed author of Fifteen Feet Beneath Manhattan and The Bellman's Revenge.

Ambrose Bierce's DEVIL'S DICTIONARY was a delightful collection of quirky definitions, naughty verse and satirical pieces skewering an overblown and profoundly corrupt Gilded Age. Michael Silverstein's new DEVIL'S DICTIONARY OF WALL STREET applies the same approach to today's overblown markets and their puffed up denizens. Its hundreds of painfully funny definitions, poems, and encounters featuring Selig Cartwright, Goldman Sachs washroom attendant, will make you laugh-and think.

**Runner-up on MasterChef All-Stars with Gordon Ramsay**Quality Keto Meals to Simplify Your Life Now, fitting the Keto diet into your lifestyle is both simple and affordable! Celebrity chef Michael Silverstein is back with 60 outstanding recipes that cut down on carbs and time spent in the kitchen. His latest collection brings you restaurantworthy Keto dinners that are ready in no time at all-30 minutes or less, to be exact. These low-carb recipes were designed to look and taste extravagant but can be whipped up at a moment's notice, bringing you the best of both worlds. Looking for a last-minute dinner idea for a busy weeknight? Need something to serve to unexpected dinner guests? Mike has you covered with wow-factor dishes everyone will love, Keto or otherwise! Mouthwatering meals include: . Texas Chili-Rubbed Ribeye with Fiery Chipotle Butter . Parmesan-Crusted Chicken Piccata . 15-Minute Heavenly Steak Bites . Pork Chops in Wicked Mardi Gras Sauce . Creamy Sun-Dried Tomato Tuscan Shrimp . Chile-Lime Grilled Chicken w/ Garlicky Aioli Beyond the delicious meals, look inside for an easy-to-follow guide on Keto basics, as well as smart tips and tricks for lowering your grocery budget (yes, you can save money while following the Keto diet!). Also included are Mike's signature Pro Tips and Chef's Cheat Sheet, which will help you cook like you've had professional culinary training no matter your experience level. For home cooks looking to improve their health-these recipes are for you!

It's a common complaint that a presidential candidate's style matters more than substance and that the issues have been eclipsed by mass-media-fueled obsession with a candidate's every slip, gaffe, and peccadillo. This book explores political communication in American presidential politics, focusing on what political insiders call "e;message."e; Message, Michael Lempert and Michael Silverstein argue, is not simply an individual's positions on the issues but the craft used to fashion the creature the public sees as the candidate. Lempert and Silverstein examine some of the revelatory moments in debates, political ads, interviews, speeches, and talk shows to explain how these political creations come to have a life of their own. From the pandering "e;Flip-Flopper"e; to the self-reliant "e;Maverick,"e; the authors demonstrate how these figures are fashioned out of the verbal, gestural, sartorial, behavioral-as well as linguistic-matter that comprises political communication.

Rocket tells the story of how sixteen remarkable business leaders created great brands. Leslie Wexner tells you how he turned a two-store chain into a $6.5 billion worldwide brand called Victoria Secret, and Howard Schultz shares how he took his passion for a little coffee shop in Seattle and grew it into a 22,000-store chain, just to name two. Every story is connected to a how-to lesson, and by the end, you ll have what you need to turn your best customers into apostles, cravers, and brand ambassadors. A must-have guide for everyone who wants to grow their business faster than a competitor, this authentic, vibrant, and engaging book brings you the latest practical techniques for knowing your customers desires and behaviors in order to deliver intimately rewarding experiences every time they shop including knowing what they need before they do. Included is a self critique to identify where you are currently before you transform your career and company by mastering how to: Create a demand-space map and predict how big a share of a demand space you can win with the proper mix of emotional and functional benefits satisfying the attributes of that space Determine a strategic direction for where to place investment bets, identify which brands are best suited to win, and which are most responsive to investment Deliver all the core benefits of a particular demand space in your product from packaging, shelving, pricing, and promotion to message development, store operations, delivery, and employee engagement Maintain a long-term vision to continuously quantify and modify for ongoing improvement, while using your successes to convert more champions along the way With Rocket, you can rise into a cycle of renewal, energy, and power that can launch startups to phenomenal success and turn around the fate of multinational corporations.

This collection of ethnographies demonstrates that the divide between fleeting discursive practice and formed text is a constructed one, and that the constructional process reveals "culture". The cultural processes of "entextualization" and "contextualization" are examined.