Bøger af Nitin Zaware

This book ¿Marketing Management: Indian Rural Market Perspective¿; has been published for those who wants to develop product and market for Indian rural market. It clearly explains the fundamentals of the subject and it designed to give insight to the reader with practical approach. Almost all the aspects of marketing management and rural marketing have been covered in this book. The rural customer has to be understood in terms of his level of need, his ability and willingness to pay a particular amount for his needs being served, the way he would like to be delivered, and his most preferred method of assessing information about the product and services. The elements of the marketing mix are intricately sensitively related to each other. This book ¿Marketing Management: Indian Rural Market Perspective¿; has been published for those who wants to develop product and market for Indian rural market. It clearly explains the fundamentals of the subject and it designed to give insight to the reader with practical approach. Almost all the aspects of marketing management and rural marketing have been covered in this book.

Management Information Systems (MIS) continues to base itself on the technological, business and managerial perspective by following a modular structure which reflects the major areas of the framework including Management Information, Computer Networks, Decision Making, Knowledge Management, and Business Process Management. It helps in strategic planning, management control, operational control and transaction processing. It helps in the transaction processing. It answers the queries on the data pertaining to the transaction, the status of a particular record and reference on a variety of documents and reports. The book defines technology for information systems and then explains how companies use the management information systems to improve performance. This book will help the readers to learn the management of information technologies to revitalize business processes, improve business decision making, and gain competitive advantage. The book structure has also been designed viewing MIS from a generalist, practicing manager''s and engineer''s perspective. It must be mentioned that while preparing the book, we have drawn on constituents from a variety of books, reports, journals, papers and articles. We acknowledge the profound intellectual debt to all those authors and contributors. Their ideas have shaped our thinking on the subject over the years. The continued viability of an organization requires the effective integration of technology for managing resources, activities and processes. Managing these components requires an understanding of the fundamental concepts and principles related to management information systems in business. This book ''Management Information Systems: Concepts and Implications'' presents new ways to optimize and integrate in information systems and ensure company growth and development. For more details, please visit https://centralwestpublishing.com