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  • - An Anthology of Early Articles on Urban Reform
    af Paul Rutherford
    607,95 kr.

    The rapid, chaotic growth of Canada's cities in the late nineteenth century bred a host of social and economic problems that were most evident in Montreal, Toronto, Winnipeg, and Vancouver. The daily press soon made its readers aware of the perils of overcrowding, the appearance of slums and ghettoes, the threat of disease and the evils of vice, the greed of utility corporations, and the corruption of municipal governments. The recognition of this urban crisis led some middle-class Canadians to embark on a reform crusade hoping to create and ordered social environment. The urban reformers were very much the products of their age and class -- aggressively optimistic, self-righteous, materialistic, humanitarian but self-interested, romantic and pragmatic. They endeavoured to restrict the power and autonomy of utility corporations; to establish uniform standards of health, housing, sanitation, and welfare; to compel the submission of lower-class and immigrant residents to bourgeois norms of behaviour; and to rationalize and beautify the urban topography. Most important, they turned to the bureaucratic state to ensure the permanence of their reforms. Ironically, their ideas and techniques became in later years the orthodoxy of civic government, against which the new generation of reformers has begun to struggle.The twenty-nine selections in this book are representative of the variety of concerns evident in reform circles when the first movement was in full flower, from the turn of the century to the end of the First World War. They have been organized around four general themes: the debate over municipal control of public utilities; the efforts to make the city healthy, moral, and equitable; the desire for a planned urban environment; and the changing character of municipal reform schemes.

  • - Primetime Canada, 1952-1967
    af Paul Rutherford
    466,95 kr.

    Television in Canada, Rutherford concludes, amounts to a failed revolution. It never realized the ambbitions of its masters or the fears of its critics. Its course was shaped not only by the will of the government, the power of commerce, and the empire of Hollywood, but also by the desires and habits of the viewers.

  • - The Advertising of Public Goods
    af Paul Rutherford
    597,95 kr.

    Rutherford shows how politics, social behaviour, and public morals have become subject to the philosophy and discipline of marketing.

  • af Paul Rutherford & R. J. Goldston
    727,95 kr.

    Die Plasmaphysik ist eines der lebendigsten Forschungsgebiete der modernen Physik. Der Großteil des sichtbaren Universums liegt in der Form von Plasmen vor. Hier auf der Erde ist eines der ambitioniertesten Ziele die Energiegewinnung aus der kontrollierten Kernverschmelzung. Robert Goldston und Paul Rutherford forschen beide am Plasma Physics Laboratory der Princeton University, einem der weltweit führenden Institute der Plasmaphysik.In diesem Lehrbuch für Physik- und Ingenieurstudenten nach dem Vordiplom bereiten sie den Stoff didaktisch geschickt auf. Zahlreiche Übungsaufgaben dienen zur Lernkontrolle.

  • - The Art of Television Advertising
    af Paul Rutherford
    352,95 kr.

    Tracing commercials from the late 1940s, when they made their first appearance, to the early 1990s, Rutherford focuses on the shape and character of actual commercials as well as on what we do with them.

  • - Freud to Madonna
    af Paul Rutherford
    457,95 kr.

    A World Made Sexy is about power and pleasure, emancipation and domination, and the relationship between the personal passions and social controls that have crafted desire.

  • - Marketing the War Against Iraq
    af Paul Rutherford
    296,95 kr.

    Weapons of Mass Persuasion chronicles the making of a Hollywood war: fast-paced and heroic, pitting the forces of good against the forces of evil to achieve a triumphant, sanitized, and commodified outcome.

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