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Sociometrics and Human Relationships translates the latest academic research into practical business strategies and techniques for social network analysis. This essential new title is key reading for students and practitioners across marketing, design, sociology, psychology and the humanities, and comes with a free academic license of Condor.
The future of business is swarm business - whether it's at Uber, Airbnb, Tesla, or Apple, it's not about being a fearless leader, but about creating a swarm that works together in collective consciousness to create great things and reinvent your business.
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