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Investigation is as much art as it is science. This book helps lawyers, investigators and others to get the information they need for litigation, due diligence and finding assets. New York-based investigative lawyer Philp Segal shows through real-life examples the way a good investigation actually works. Which techniques of searching, database use and interviewing are the most effective? The Internet has made searching for facts faster but has also made investigation more complicated: Within the vast sea of information, facts about a person could be anywhere. More than the need for powerful databases, Segal argues, the most important things an investigator can bring to the job are creativity and an open mind.
Every great road trip starts with great preparation. A once-over for your car, a researched route, and a realistic ETA-these are things that make the trip enjoyable and give you the ability to make good choices when things don't go your way.Launching your brand on Amazon is like taking your company on a road trip--times ten! As more and more new and innovative brands use Amazon as their fundamental route to market, it is clear that the most successful brands conduct extraordinary preparation before ever arriving at Amazon's door. They invest the time and resources required to measure their current capabilities, seek expert guidance, develop a strategy, and execute meticulously. In order to ensure the best success for your brand, you need to do the same.The Amazon Road Map outlines the key answers you need to know to plan for your brand's successful Amazon launch from start to finish, and to ensure continued growth for your company. With our combined decades of Amazon expertise, we'll help you develop a solid understanding of the eCommerce landscape so you can chart a smart course and avoid the tourist traps, dead-ends, traffic jams, and other headaches that ruin a journey.Here's to your great trip!Betsy McGinn & Phil Segal
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