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Jack Ma is a Chinese business magnate who is the founder and executive chairman of Alibaba Group, a conglomerate of Internet-based businesses. He is one of China's richest men, as well as one of the wealthiest people in Asia. He has become a global icon in business and entrepreneurship, one of the world's most influential businessmen, and a philanthropist known for expounding his philosophy of business. He was ranked 2nd in Fortune's 2017 "World's 50 Greatest Leaders" list. Ma is one of the world's most powerful people, and has been a global inspirer and role model to many, he also gave numerous lectures, enlightenments and advices throughout his life career.
Media Feedback: Our Lives in Loops provides an overview of the concept of media feedback, which is inherent in nearly every media platform we encounter on a daily basis. Rogers argues that every like on Facebook, view on Instagram, death in a video game, and movie suggestion on Netflix is a form of feedback that guides our actions and improves our performance. Rogers continues on to claim that in the current media landscape, more often than not, we are influenced by some kind of media feedback, even when we aren't aware of it. This book employs a series of studies on media feedback to provide a resource for readers to understand not only what media feedback is, but also how it impacts our everyday lives. Scholars of media studies, communication, psychology, and sociology will find this book particularly useful.
How Video Games Impact Players provides a balanced and nuanced look at the complex role that video games play in society through an analysis of the positive and negative effects of game rules, feedback, and self-presentation. Rogers examines the positive aspects of video games like their use in education, encouragement of prosocial behaviors, and enablement of mood management, as well as the negative aspects like their association with violence and diversity issues, promotion of substance use behaviors, and their role as an outlet for harassment behaviors.
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