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This book contains different perspectives on the consumer from communication, marketing, and advertising perspective. The chapters, each of which is prepared by academicians who are experts in their fields, touch upon the most prominent issues regarding the consumer today.Each section sheds light on a different point in its field regarding the consumer. It is known that consumption patterns and consumer behaviors have undergone great changes today. The challenges, opportunities, and changes brought about by this change are among the most discussed topics in the literature. In this book, attention is focused on such prominent points. We hope that the book will bring a different perspective to both the literature and related sectors. Abstracting & Indexing Baidu ScholarBayerische StaatsbibliothekBDSBoDBowker Book DataCiandoCNKI Scholar (China National Knowledge Infrastructure)DimensionsEBSCOExLibrisGoogle BooksGoogle ScholarNavigaReadCubeSemantic ScholarTDOne (TDNet)WorldCat (OCLC)X-MOLAdditionally, the proceedings volume is registered and indexed in the Crossref database and accessible on Amazon.
The book aims to contribute to the new paradigm of sense-able covid-19 from and analytical perspective of different disciplines, to define and relate that kinds of multi disciplines able to provide users with relation of contextual services, to relate and analyse their dynamics and to react accordingly, in a seamless exchange of information during pandemic terms. In this context the book's main aim is to understand the complexities of society's pandemic beginning from information that is theoretically accessible from various viewpoints, through a multidisciplinary approach and in multiple contexts, both indoors and outdoors. In addition, the book will be examined in COVID-19 and later changes and transformations. ABSTRACTING & INDEXING CORONALOGY: Multidisciplinary Academic Analysis in Perspective of Covid-19 is covered by the following services: Baidu Scholar Barnes & Noble Bayerische Staatsbibliothek BDS BoD Bowker Book Data Ciando CNKI Scholar (China National Knowledge Infrastructure) Dimensions EBSCO ExLibris Google Books Google Scholar Naviga ReadCube Semantic Scholar TDOne (TDNet) WorldCat (OCLC) X-MOLAdditionally, the proceedings volume is registered and indexed in the Crossref database and accessible on Amazon.
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