Bøger af Todd Mayfield

Branded wayfinding is an important component of creating a successful destination. While wayfinding connects the dots, branded wayfinding connects people with experiences. It has grown from a simple method of guiding people to places to a way of transforming communities into destinations. The information in this book will enlighten those who consider branded wayfinding for their community, and will serve as a valuable reference to help insure that the right steps are taken toward a highly successful solution.

Curtis Mayfield was one of the seminal vocalists and most talented guitarists of his era. He was also a social critic, and his music had a vital influence on the civil rights movement. Todd Mayfield tells his famously private father's story in riveting detail, from his birth into dire poverty and life in the slums of Chicago to the tragic accident that left him paralyzed, and his long-awaited recognition by the music industry.