Bøger af William Arruda

A successful personal brand is based on authenticity. In the book, branding pioneer William Arruda guides you to discover the questions that will help you uncover your brand and the methods to master delivering your unique brand value, both in person and virtually. Branding isn't about being famous, Arruda says; it's about being selectively famous.

Launchpad is YOUR ultimate career search strategy guide, published quarterly with exclusive articles on up-to-date topics from the industry's top career experts. Launchpad is a publication of Career Rocketeer (www.CareerRocketeer.com), one of the fastest-growing career search, career development and personal branding blogs on the web today, welcoming ambitious career entrepreneurs of all ages and professions who are driven to "launch" their careers to greater heights. YOU are a Career Rocketeer. All you need is the right fuel to help you "take off" to success and to a better, more rewarding career experience. We like to think of our content as the premium fuel for your career jetpack. Whether you're reading articles in Launchpad or on our blog, we strive to provide you with insightful tips, tricks and secrets of the trade, personal expertise and experience, professional interviews and helpful research. We cover topics including: resume optimization, interviewing, personal branding, career search strategizing, relationship building, professional networking, the use of web 2.0 search tools, and much more.

Praise for Career Distinction "Hands down, this book is the bible on branding for your career!" -- Susan Britton Whitcomb, author of Job Search Magic "As a professional resume writer and career coach, I have extolled the concept of personal branding for my clients for years.