Bøger af William T. Horner

Details the blueprint Richard Nixon set for using television to achieve political goals. Presidents have often used new, innovative media as strategic methods of communication and public relations. The author argues that Nixon pioneered television media, using it consistently to connect with the American public.

For a decade straddling the turn of the twentieth century, Mark Hanna was one of the most famous men in America. This book studies Hanna's career in presidential politics. It demonstrates the flaws inherent in the way the news media cover politics.