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Driven entrepreneurs seem to always be in search of their "unicorn" team--that match made in heaven that opens the door to freedom and endless possibility. Unfortunately, huge obstacles--the "elephants"--tend to get in the way.Bringing her expertise from HR to EQ, Caroline Stokes offers real-world solutions to the people management problems business owners like you face right now. Dive into this book and learn how to: Hire the right people by taking your time Build an onboarding process that fits your company culture and makes new hires feel welcome Keep employees happy, healthy, engaged, and educated so they always perform their best Think smart before acting so strategies are their most effective Adapt to industry trends and workforce shifts to earn the best results

Stop Dreaming. Start Doing."Success Is Easy is a practical, powerful and inspiring book for anyone who is ready to shift to a new level of fulfi llment and mastery in business. Debbie Allen has written an important and insightful guide containing many treasures of advice and wisdom to help you create the success you deserve." DR. BARBARA DE ANGELIS - NEW YORK TIMES BESTSELLING AUTHOR AND TRANSFORMATIONAL TEACHER"If you are ready for more success and achievement in your life, Success Is Easy is a MUST read! This book will become your go-to guide for years because it's full of golden nuggets of how-to strategies that really work." T. HARV EKER - NEW YORK TIMES BESTSELLING AUTHOR OF SECRETS OF THE MILLIONAIRE MIND"I know Debbie and LOVE her books! She's a street-smart genius! Dreams do come true and success really can become easy when you take the right action. Start now by reading this powerful new book!" DR. JOE VITALE - AUTHOR OF ATTRACT MONEY NOW AND ZERO LIMITSEvery small business starts with a spark, an idea, a vision. But as doubt, fear, and real-world roadblocks get in the way, that reach-for-the-stars idea seems far-fetched. Motivational speaker, entrepreneur, and success expert Debbie Allen is here to prove that your dream is not nearly as far as you think. With actionable strategies and unapologetic advice, Success Is Easy is your ultimate guide to taking the leap, overcoming obstacles, and earning success on your own terms. You'll learn how to: Take the right risks and earn big rewards Escape the "Flip-Flop Zone" and make quality decisions Craft your personal action plan for success Tell which opportunities will help you or hurt you Harness your confidence to become a shameless self-promoter Stop self-sabotage and limiting beliefs in their tracks Speak your mind and stick to it Transform failures into progress Conquer procrastination and make things happenGet out of your own way and take the first step towards turning your dream into a reality with this book.

Nearly all of the great success stories of the twentieth century-right up to the present day-are stories of simplifying.Over the last 40 years Richard Koch has worked to uncover the simple principles and strategies behind every successful business. With the help of venture capitalist Greg Lockwood and supported by research from OC&C Strategy Consultants, Koch has uncovered the one uniting principle behind successful companies such as IKEA, the Boston Consulting Group, Honda, and Uber: Simplify.Taking the principle one step further, Koch has identified that companies will either be price simplifiers-consider flying a budget airline stripped of all the extras that still takes you from point A to point B-or proposition simplifiers-such as Apple with their easy-to-use products for a large market willing to pay a premium.In this book, Koch and Lockwood dissect case studies to share the secrets behind the great simplifiers of business. You'll learn how to:. Decide which simplifying strategy is the best option for your business. Model your business as a price or proposition simplifier. Make your products and services more useful and better looking. Spike demands and create markets that didn't exist before. Redesign your business process and transform your industry in nine steps. Implement the three fundamental principles to sparking a price revolutionAre you ready to become the next market leader? Start simplifying today.

Grant Yourself SuccessGrant writing is a billion dollar industry full of profitable business opportunities! Serving as the link between funders and grantees, professional grant writers are quickly becoming valuable partners to fundraising and philanthropy associations. Use this comprehensive guide to learn the art of researching, preparing and submitting winning grants as well as finding and maintaining clientele and grant projects. Learn how to:Identify grants and contact funders Write persuasive proposals that win funding Create a comprehensive grant proposal following step-by-step instructions and samplesDevelop a successful business plan--including home-office guidance, office technology, business startup basics and moreMarket your business for less than $100Also includes a directory of major funders, a four-stage guide to writing funding proposals plus insider tips and techniques for preparing foundation, federal and corporate grant applications.This is a must-have resource for new or experienced grant writers looking to expand their talents and take their careers into their own hands! Entrepreneur Press is a small to midsized business trade publisher, based in Irvine, CA.

A name can be a business's first impression, a product's calling card, and a brand's defining characteristic, and choosing a name out of thin air could cause devastating results. In The Naming Book, Brad Flowers, partner at branding agency Bullhorn Creative, presents a clear and actionable five-step framework to naming anything.

Cash-in on Your Higher CallingThanks to today’s busy lifestyles, nearly 4,500 institutions of higher learning, and millions of college-bound students, the demand for college admissions consulting services is skyrocketing. Using counseling skills you may have already honed in a secondary education setting, or knowledge you’ve gained from other relevant sources, you can benefit from this booming opportunity—starting a viable business and helping your people achieve their personal potential.Coached by our experts, learn how to identify your specialty or services—from steering high school students towards acceptance, to assisting in filing admission and financial applications, and other market needs. Moreover, master business basics such as establishing your company as a legal entity, outfitting a home office, managing finances, promoting your services, and more. Plus, access contact and resource lists, sample documents, and expert interviews from practicing college planning consultants.Includes:• Statistics relevant to the academic community• Tips for establishing a home office• Market research to help you reach your target audience• Business professionals who can help you do business better• Naming ideas• Professional resources• Cyber techniques (including websites and social media)• Advertising and public relations tactics• Financial strategies• And much moreConsider this your lesson plan for success—start your business now!