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"Newsweek'"s Jerusalem bureau chief Joshua Hammer arrived in the West Bank in October 2000 -- just after Ariel Sharon made his inflammatory visit to the Haram al-Sharif, otherwise known as the Temple Mount. Sharon's trip ignited the worst violence the Middle East had seen in decades. Overnight, the peace process gave way to an ever-worsening cycle of attack, revenge, and retaliation, destabilizing the entire region, killing thousands, and culminating in Israel's reoccupation of Palestinian towns in 2002."A Season in Bethlehem" is the story of one West Bank town's two-year disintegration, as witnessed by a reporter who was there from the beginning. Woven together from Hammer's own firsthand reportage plus hundreds of interviews, it follows a dozen characters whose lives collided on the streets of this biblical city. They include a Bedouin tribesman who rose to become the commander of Bethlehem's most feared and brutal gang of gunmen; the beleaguered governor, an opponent of the al-Aqsa intifada, who believed he had a mandate to stop the violence, only to discover that Yasser Arafat was undermining him; a Christian businesman who watched helplessly as his community was squeezed between Muslim militants and the Israeli army; an eighteen-year-old female honors student turned suicide bomber; and an Israeli reservist, son of a leader of the Peace Now movement, who wrestled with his left-wing convictions as he rode to battle through the predawn streets.The narrative reaches a climax with a moment-by-moment recreation of the epochal drama that drew many of these characters together: the thirty-nine-day siege of the Church of the Nativity. A clear-eyed chronicle of deepening chaos andviolence, in which Hammer lets the opposing sides speak for themselves, "A Season in Bethlehem" is both a timely and timeless look at how longstanding religious and political tensions finally boiled over in a place of profound resonance: the birthplace of Jesus.
One American in ten tells the other nine where to shop, what to buy...even how to vote. The Influentials tells who they are, and how they can be influenced.Who are they? The most influential Americans—the ones who tell their neighbors what to buy, which politicians to support, and where to vacation—are not necessarily the people you'd expect. They're not America's most affluent ten percent or best-educated ten percent. They're not the "early adopters," always the first to try everything from Franco-Polynesian fusion cooking to digital cameras. They are, however, the 10 percent of Americans most engaged in their local communities...and they wield a huge amount of influence within those communities. They're the campaigners for open-space initiatives. They're church vestrymen and friends of the local public library. They're the Influentials...and whether or not they are familiar to you, they're very well known to the researchers at RoperASW. For decades, these researchers have been on a quest for marketing's holy grail: that elusive but supremely powerful channel known as word of mouth. What they've learned is that even more important than the "word"—what is said—is the "mouth"—who says it. They've identified, studied, and analyzed influence in America since the Standard Oil Company of New Jersey (now Exxon) hired Elmo Roper himself to develop a model for identifying opinion leaders, and in The Influentials, they are finally ready to share their results. A few samples: • Influentials have been the "early majority"—leading indicators of what Americans will be buying—for more than five decades, from choosing energy-efficient cars in the 1970s to owning computers in the 1980s to adopting 401(k)s and IRAs in the 1990s to using the Internet and cell phones today. • Influentials have led the way in social development as well, from the revival of self-reliance (in managing their own health care, investments, and consumption) to mass skepticism about the marketing claims of everything from breakfast food to politicians. Although America's Influentials have always been powerful, they've never been more important than now. Today, a fragmented market has made it possible for Influentials to opt out of mass-message advertising, which means that a different route must be taken to capture their hearts and minds. The Influentials is a map for that route, a map that explains who these people are, how they exercise influence, and how they can be targeted. The Influentials features a series of rules and guidelines for marketing to Influentials; case studies of products that have prospered because of Influential marketing (and products that have failed because they lacked it); a history of the phenomenon...and why Influentials are more influential today than ever; and profiles of twelve real-life Influentials. Both an intellectual adventure and a hands-on marketing manual, The Influentials is an extraordinary gold mine of information and analysis that no business can afford to ignore.
The dramatic, inspirational story of how to supercharge effectiveness at work and at home uses the positive, trust-building techniques learned from training killer whales--a parable in the runaway bestselling tradition of "Fish!" 2 illustrations.
From Simon & Schuster, and originally published as Gentlemen Freeholders, American Revolutionaries in the Making is Charles S. Sydnor's exploration of the political practices in Washington's Virginia.A masterclass in political ideology and a expansive history of the early American colonization, Charles S. Sydnor's American Revolutionaries in the Making tracks the many political strategies and practices in the era of George Washington's Virginia.
Defining the limits of computer technology, the authors make a compelling case that binary logic will always be inferior to human intuitive ability. A stunning reaffirmation of human intelligence.
The third edition of Geoffery Blainey’s highly acclaimed study on the causes of war has been expanded and updated to include a complete discussion of World War II and the road towards nuclear war.Analyzing all international wars since 1700, Causes of War solves the riddle of why some wars are long and some are short and demonstrates how the “outbreak of peace” offers insight into the outbreak of war. Proving that war and peace are alternating phases of a relationship between rival nations, this widely quoted work offers a crucial, new understanding of international armed conflict.
The only book to examine loss as a necessary experience for personal growth, "Necessary Loss" takes readers through the typical moments of loss throughout life--from maternal separation to shifting friendships, from divorce to old age. First published in 1986, this life-affirming, life-changing, and timeless book is filled with wise and witty insights into how we all must adjust to the changes that are an inevitable part of life.
In "The End of Certainty", world-renowned chemist Ilya Prigogine draws together probability and certainty, Einstein and Shakespeare, and chaos and complexity to explain why our fundamental beliefs about time are wrong. Prigogine's work formulates a groundbreaking link between instability and chaos and the evolutionary framework in which we exist. Illustrations. Glossary.
From Simon & Schuster, Herbert Butterfield's The Origins of Modern Science chronicles the history of contemporary scientific theory.In The Origins of Modern Science Professor Herbert Butterfield argues that past scientific achievements cannot be viewed through the filter of 20th century eyes, but can be understood only in the historical and political context of an era.
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