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Take control of your personal brand and become an person of influence today. Everyone has a personal brand. You have a personal brand with the people you work with, the people you love, the people who serve you your morning coffee and the people who you greet on your morning commute. Every single interaction we have builds a picture of who we are as a person - a personal brand. But what that personal brand looks like depends on whether or not you're willing to take control of your own narrative, or allow other people to write it for you. Written by Amelia Sordell, founder of one of the world's leading personal branding agencies, The Personal Branding Playbook: How to turn your personality into your competitive advantage reveals the strategy and tactics Amelia used to build a reach of over 100 million people and a 100% inbound model. This tactical guidebook will first show you how to take control of your personal brand and build an entirely authentic reputation that drive real results. It's strategic take on leveraging your personality to win great clients, attract awesome opportunities and accelerate your personal and professional growth. The Personal Branding Playbook draws on Amelia's real life experience to show how you to: Craft your story. Design your personal brand strategy. Share your story with the world online. Build a community of loyal fans, not followers. Drive inbound leads, opportunities and introductions. Position you as the option, not just an option in your market. Engaging, practical and refreshingly honest, The Personal Branding Playbook: How to turn your personality into your competitive advantage is packed with real failures, successes, lessons and strategies from the author, Amelia Sordell's life. This book is the ultimate guide to helping CEOs to freelancers and students leverage their unique personality to gain advantage, and become a person of influence.
Take an evidence-based approach to prescribing decisions with this comprehensive guide Prescribing decisions are among the most important parts of clinical practice. Balancing patient needs, possible drug interactions, the probability of adverse drug reactions, and more requires an evidence-based approach rooted in pharmacological principles. The New Prescriber: An Integrated Approach to Medical and Non-medical Prescribing offers a thorough, accessible introduction to the core components of prescribing, essential for any student preparing for clinical practice. Now fully updated to reflect the latest best practices and to address questions raised by different prescribing settings, it promises to continue as the key introduction to this vital subject. Readers of the second edition of The New Prescriber will also find: An introduction to the principles of pharmacodynamics and pharmacokineticsNew sections covering topics including illegal and illicit drugs, overdose and de-prescribing, and moreA thorough glossary with key terms The New Prescriber is ideal for all non-medical prescribing students, nursing, allied health professionals, and medical students.
Morson and Dawson's Gastrointestinal Pathology has set the gold standard for pathology textbooks for many years, offering the perfect blend of clinically orientated gastroenterology and pathology. This 6th edition of the classic text brings it up to date with all the latest advances in gastrointestinal pathology. Generations of practitioners valued Morson and Dawsonâ¿s candid guidance, highly readable text, and abundant, high- quality illustrations. Each part of the text opens with a chapter on normal anatomy, dissection, and relevant histology. The following chapters describe the morphology, pathogenesis, and aetiology of specific disorders and incorporate developments in molecular pathology and immunohistochemistry. A concluding chapter in each part summarizes miscellaneous conditions of that organ. More than 700 colour images throughout the text illustrate the discussion. An associated website contains all the figures for easy downloading into presentations. Readers of this 6th edition will benefit from: an exemplary team of editors and international authorsmore than 700 high-quality colour imagessample MCQs for board exam practicefully-revised and updated, clinically focused and comprehensive coverage of the latest advances in gastrointestinal pathology With outstanding contributions from the worldâ¿s leading gastrointestinal pathologists, a wealth of new information and emphasizing the important role the gastrointestinal pathologist now plays in patient management, Morson and Dawsonâ¿s Gastrointestinal Pathology, 6th Edition, is a comprehensive resource for both training and practice and will serve a new generation of gastrointestinal pathologists, gastroenterologists, and pathologists as the definitive reference for the field.
Addresses the whole of D. H. Lawrence's life and writing careerâ¿integrating biography, critical analysis, and recent scholarship in a single volume The Life of the Author: D. H. Lawrence is a focused exploration of the whole of the author's life and writing career. Combining biographical detail and close readings of works in different genres, the book illuminates the complexities of Lawrence's writing through a careful, questioning approach to biographical sources and recent scholarship. Andrew Harrison provides original insights into Lawrence's relationship to working-class experience, his anti-suffragist feminist views, his reaction to the Great War, his responses to racial and cultural difference, his attitudes towards sex, sexuality, and sexual identity, and much more. Nine accessible chapters address important subjects in the author's life and writing, including his treatment of taboo topics, his conflicted relationship with the literary marketplace, and the ways in which his writing challenged English middle-class values. Each chapter draws upon the biographical record to provide an interpretive context while highlighting aspects of Lawrence's work that relate to present-day concerns, such as his critical responses to wartime propaganda and censorship, his critique of heteronormativity, and his lifelong concern with issues around mental health and wholeness of being. Designed to help readers develop a fresh understanding of Lawrence's writing, The Life of the Author: D. H. Lawrence: Investigates Lawrence's wartime experiences, tracing his transformation from an author who wished to change the attitudes of his readers into a radical anti-establishment figureAddresses Lawrence's explorations of gender fluidity and non-normative sexual identities in his fictionDiscusses Lawrence's concern with post-war social reconstruction and his risk-taking exploration of revolutionary political and religious movements in his novels of the 1920sEngages with psychoanalytic criticism on the attachment issues that shaped Lawrence's life and writing, showing how he attempted to confront the psychic wounds of his childhood Based on materials and approaches the author has developed teaching Lawrence for more than two decades, The Life of the Author: D. H. Lawrence is an excellent textbook for undergraduate students taking English and English Literature courses, as well as graduate students discussing Lawrence in the contexts of early twentieth-century literature, literary modernism, and sexualities in modern literature.
What if the state as we know it didnâ¿t exist? Our air would be poisonous, our votes uncounted, and our markets dysfunctional. Yet across the world, in countries as diverse as Hungary, Israel, the U.K., and the U.S., attacks on the modern state and its workforce are intensifying. They are morphing into power grabs by self-aggrandizing politicians who attempt to seize control of the state for themselves and their cronies. What replaces the modern state once it is fatally undermined is not the free market and the flowering of personal liberty. Instead, the death of government agencies organized under the rule of law inevitably leads to the only realistic alternative: the rule of men. In the Assault on the State, political scientists Stephen Hanson and Jeffrey Kopstein offer an impassioned plea to defend modern government against those who seek to destroy it. They dissect the attack on the machinery of government from its origins in post-Soviet Russia to the core powers of Western democracy. The dangers of state erosion imperil every aspect of our lives. Kopstein and Hanson outline a strategy that can reverse this destructive trend before humanity is plunged back into the pathological personalistic politics of premodern times.
Do you worry that your understanding of English grammar isn't what it should be? It may not be your fault. For hundreds of years, vague and confused ideas about how to state the rules have been passed down from one generation to the next. The available books for the general reader - thousands of them, shamelessly plagiarizing each other - repeat the same misguided definitions and generalizations that appeared in the schoolbooks used by your great-great-grandparents. Geoff Pullum thinks you deserve better. In this book he breaks away from the tradition. Presupposing no prior knowledge or technical terms, he provides an informal introduction to the essential concepts underlying grammar and usage. With the foundation he provides, you will be equipped to understand the classification of words, the structure of phrases and clauses, and why some supposed grammar rules are really just myths. Also covered are some of the key points about spelling, apostrophes, hyphens, capitalization, and punctuation. Illuminating, witty, and incisive, The Truth About English Grammar is a vital book for all who love writing, reading, and thinking about English.
Carbon is much more than a chemical element: it is a polymorphic entity with many faces, at once natural, cultural and social. Ranging across 10 million different compounds, carbon has as many personas in nature as it has roles in human life on Earth. And yet it rarely makes the headlines as anything other than the villain of our fossil-based economy, feeding an addiction which is driving dangerous levels of consumption and international conflict and which, left unchecked, could lead to our demise as a species. But the impact of CO on climate change only tells part of the story, and to demonise carbon as an element which will bring about the downfall of humanity is to reduce it to a pale shadow of itself. In this major new history of carbon, Bernadette Bensaude-Vincent and Sacha Loeve show that this omnipresent element is at the root of countless histories and adventures through time, thanks to its extraordinary versatility. Carbon has a long and prestigious CV: its work and achievements extend far beyond the burning of fossil fuels. The fourth most abundant element in the universe and the second most abundant element in the human body, carbon is the chemical basis of all known life. Carbon chemistry has a long history, with applications ranging from jewellery to heating, underpinning developments in metallurgy, textiles, pharmaceuticals, electronics, nanoscience and green technologies. A biography of carbon transgresses the boundaries between chemical and social existence, between nature and culture, forcing us to abandon the simplified image of carbon as the anti-hero of human civilization and enabling us to see instead the great diversity of carbon's modes of existence. With scientific precision and literary flair, Bensaude-Vincent and Loeve unravel the surprising ways in which carbon has shaped our world, showing how unrecognisable the Earth would be without it. Uncovering the many hidden lives of carbon allows us to view our own with fresh eyes.
Generations raised after the Second World War took for granted a world of stability and prosperity, and with it the waning of ancient hatreds. Recent decades have been more sobering. Instability and extremism have returned in force, and as Shalom Lappin explains in this worrying book, an upsurge of antisemitism across the political spectrum.Lappin explores in particular the disturbing correlation between the expansion of economic globalization and the return of anti-Jewish ideas we thought had been consigned to the past. He examines this relationship within the context of the assault on democracy and social cohesion that anti-globalist reactions have launched in different parts of the world. To understand contemporary antisemitism, Lappin argues, it is essential to recognize the way in which its antecedents have become deeply embedded in Western and Middle Eastern cultures over millennia. This allows hostility to Jews to easily cross political boundaries, left and right, in a way that other forms of racism do not. Combatting antisemitism effectively requires a new progressive politics that addresses its root causes.The New Antisemitism is crucial reading for anyone concerned by the social pathologies unleashed by our current economic and political discontents.
Once there were princes and peasants and very few between. The extremes of wealth and poverty are still with us, but that shouldn't blind us to the fact our societies have been utterly transformed for the better over the past century. As Daniel Waldenström makes clear in this authoritative account of wealth accumulation and inequality in the modern west, we are today both significantly richer and more equal.  Using cutting-edge research and new, sometimes surprising, data, Waldenström shows that what stands out since the late 1800s is a massive rise in the size of the middle class and its share of societyâ¿s total wealth. Unfettered capitalism, it seems, doesnâ¿t have to lead to boundless inequality. The key to progress was political and institutional change that enabled citizens to become educated, better paid, and to amass wealth through housing and pension savings. Waldenström asks how we can consolidate these gains while encouraging the creation of new capital. The answer, he argues, is to pursue tax and social policies that raise the wealth of people in the bottom and middle rather than cutting wealth of entrepreneurs at the top.  Richer and More Equal is a benchmark account of one of the most profound and encouraging social changes in human history and a blueprint for continued progress.
The pelvic exam. If you've ever had one, you're probably already wincing. It might be considered a routine medical procedure, but for most of us, it is anything from unpleasant to traumatic. In Exposed, noted historian Wendy Kline uncovers the procedure's fascinating--and often disturbing--history. From gynecological research on enslaved women's bodies to nonconsensual practice on anesthetized patients, the pelvic exam as we know it today carries the burden of its sordid past. Its story is one of pain and pleasure, life-saving discoveries and heartbreaking encounters, questionable procedures and triumphant breakthroughs. Drawing on previously unpublished archival sources, along with interviews with patients, providers, and activists, Kline traces key moments and movements in gynecological history, from the surgeons of the nineteenth century to the OB/GYNs of today. This powerful book reminds us that the pelvic exam is has never been "just" a medical procedure, and that we can no longer afford to let the pelvic exam remain unexamined.
Explore the ancient Stoic way of thinking and the valuable lessons it holds for contemporary life This new volume contains the Enchiridion and selected Discourses of the great Stoic philosopher Epictetus, who believed that moral philosophy should be a practical guide to leading a better life. His works offer timeless instruction on how to live authentically, "in accordance with nature". Like other prominent Stoic thinkers Seneca and Marcus Aurelius, Epictetus teaches us to attain self-mastery through the use of reason and virtuous living. In this striking addition to the Capstone Classics series, you can discover--or rediscover--the renowned Greek philosopher's guide to living the best life possible. Epictetus teaches that personal power and peace of mind are your birthright. Epictetus focused on maintaining discipline in matters that are under our control, and letting go of matters that are not. The key to improving oneself is to learn what is 'in one's power', not judging as good or bad anything over which we have no sway. In this remarkably simple yet transformative worldview, we gain peace of mind and have a greater impact on the world. Discover the practical moral philosophy of Epictetus, renowned Greek philosopher in the Stoic tradition Gain solace and peace of mind from the Stoic message of letting go of what we cannot control Learn the key messages of Epictetus in a new edition introduced by personal development author Tom Butler-Bowdon Gain the keys to a virtuous, productive, and happy life Whether you are formally studying philosophy or pursuing your own personal development, Selected Discourses - The Wisdom of Epictetus will make an excellent addition to your library.
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