Bøger udgivet af Michael Hanrahan Publishing

Yolk: A guide to connection in this life and beyond is a book designed to help you connect within in order to live a fully expressed life.The book is based on the metaphor that the best sum of our parts, our essence or Yolk, is found within, beneath our shell. This book guides us step by step on how to learn to love ourselves, brave vulnerability and cultivate more happiness and balance in our busy lives. It teaches us how to tap into what is within, how to show up for ourselves and how to stretch in order to grow.The book contains stories of love after death and evidence of the afterlife, illustrating that the Yolks of our departed loved ones live on to guide us.

Many regional business owners see marketing as an expense rather than an investment, and if you don’t do it well that’s exactly what it is. But if you understand what your marketing goals are, who to target, what techniques and messages to use, how to choose the right outlets, and how to position your brand, marketing is an investment in your business that will pay off many times over.Jane Hillsdon addresses all of these issues in How To Do Marketing, and much more. This is a comprehensive and easy-to-follow guide for regional small business owners who want to learn brave, nimble and clever marketing solutions that leverage out-of-the-box thinking, including:• working out your marketing goals and matching them to your business goals• choosing the right media channels• getting great results on a limited budget• understanding social media, television, radio and other mediums• monitoring and maximising the results of your marketing• getting help if you need it• taking advantage of the many opportunities in regional areas.Creative and effective marketing doesn’t have to come with a hefty price tag. And working in regional Australia with many local clients, Jane understands the particular challenges that face rural businesses.

So What?Where's this going?Why do I need to know this?These are some of the most unnerving questions in business. How do you make sure this doesn't happen to you? And how do you make sure business audiences actually hear what you have to say?Good communication is crucial for business success. Whether you are an experienced executive or a new business graduate, sooner or later you will need to present your point of view on an important issue. But how can you take what is often a complex set of ideas and organise them into a clear and compelling argument that your audience - the CEO, the Board, peers - understands straight away?In the revised edition of this practical book, Davina Stanley and Gerard Castles - communication strategists with decades of experience working with everyone from graduates through to the C-suite - reveal their proven approach. It's all about using storylines to get to the 'So what' fast, and being able to make a case to back it up.You can unlock the power of the 'So what' strategy by taking five steps, which are outlined in this book:1. Understand why mastering storylining is worth the investment.2. Learn how to use a storyline to identify and harness the 'So what'.3. Master the seven classic storyline patterns.4. Use storylines to shape the communication you share.5. Introduce storylining in your business.Packed with examples, stories, insights and practical steps, Davina and Gerard show you how to apply these powerful strategies to stop your audiences asking you, 'So what? How does that help us?

WHY half-arse your way through life? WHY choose to blend in … when you were born to stand out and rock your unique stripes, your individuality? WHY choose to play small … when you were born to become independently strong, resilient, and responsible? WHY choose to accept the ordinary … when you were born to initiate extraordinary things and change the status-quo? WHY stay silent … when you were born with a brain, a heart, and a voice for your ideas and opinions to influence others? WHY just stand there, watch and wait in hope … when you were born to contribute, to be involved in leading change? Rock Your Stripes is a frank, fierce, full-arse femoir; part insightful memoir, infused with feminism, lively spirited, deliberately confronting, and purposefully instructional. Packed full of real and raw stories, reflective exercises, inspirational quotes, and practical tips, it unapologetically urges women to step up, stand out, speak up, and courageously lead change. From blank canvas to colourful 'change champion', Jilinda shares valuable insights gained along a zigzag pathway of daring to disrupt conservative confines and smashing the need to compare, copy, compete or conform. Expect bucket loads of passion, straight talk, and a playful splash of individual quirkiness, as she inspires you to … Unleash your full-arse version .

A finalist in the Australian Business Book Awards and described as groundbreaking by Dr. John Demartini, this book provides a behavioural framework to develop employees and enable high performance.Behaviours express how we act toward, interact with, react to, others, situations and events. Behaviours are how we learn. Historically, human behaviour has been dominated by left-brain (transactional) thinking. Standardisation, productivity, competitive advantage, compliance and incremental growth are products of a logical left brain. But we need to relegate this thinking and empower our workforces to develop their creative, collaborative, spatially aware, big-picture, right-brained (transformational) capability if we are to adopt the best behaviour that will succeed in a rapidly changing business environment. Backed by leading research, Best Behaviour examines how:emotional development is key to creating a responsive, innovative, open cultureknowing our motivations and strengths builds a strong identity and a passionate workforcetrusting our intuition builds emotional intelligence (Ei) and enables our critical reasoninglearning Ei and addressing our weaknesses develops a powerful leadership cultural competence and enables proactive workplace culturesmanagers and HR professionals can champion and coach business transformation.Coaches will need to be aware of employee vulnerabilities, show empathy, promote trust, and be supportive and accountable for developing Ei in their organisations. To assist them in their task, Tony has created an innovative Behavioural Development Framework. This book is not for the faint-hearted – be prepared for some thought-provoking arguments on why we have an imbalance of command–control ‘boss’ styles and their impact on our security. Tony introduces an Ei, cultural change and business transformation framework, and presents a strategy to develop culturally competent leadership, essential for business transformation and to secure our communities for employee wellbeing.

Every business leader and entrepreneur should strive for success as well as deep fulfilment and happiness. Few, however, if they are being honest, actually achieve their goals. This causes great disappointment and disillusionment. Many decide they must make a choice between these seemingly opposing states. Is it even possible to be spiritual, incredibly happy and fulfilled and wealthy - all at the same time?Entrepreneur Pauline Nguyen has achieved this in The Way of the Spiritual Entrepreneur, her path to transform your life from existence and struggle to peace, harmony, joy, fulfilment and lasting happiness, without sacrificing your business, your relationships or your health.Entrepreneurs live in the real world where 'happiness' alone won't cut it. 'Calm courage' is what must also be cultivated in order to overcome the natural vicissitudes of life. The Way of the Spiritual Entrepreneur provides the tools and strategies you need to become fearless, stress free and unshakable - in business and in life.Through its unique combination of science and spirituality, this powerful book provides seven secrets to give you the competitive edge and the unfair advantage in your daily life - and to discover the source of your own confidence, inspiration and fulfilment.The Way of the Spiritual Entrepreneur is about getting good at Life.The Way of the Spiritual Entrepreneur is the proud winner for Best Entrepreneurship and Small Business Book of the Year at the Australian Business Book Awards.

Is your message getting lost in the cacophony of communications today? Would you like to be better recognised for the good work you do, and to do that within existing resources? Do you want to modernise your operations but do not know how? The DIY Newsroom is the ultimate playbook for setting up a world-class communications unit and competing in today's attention economy. For the ambitious business leader, this book is a manifesto that explains how to get a better return on communications and to control your message. For those at the coalface of marketing, this is a handbook for how to hit the target.Communications expert and former newsroom executive Stuart Howie draws on more than 30 years in traditional and new media. He explains how the timeless principles and practices of the best newsrooms constitute the perfect model for communication teams:• Discover Stuart's 5-step SMART Way(TM).• Master your media without blowing your budget.• Learn how to craft, deliver and sustain superb communications.• Let social media work for you, not consume you.• Stand out from the pack in your industry.The DIY Newsroom is a seminal and fresh work on communicating today, a must-read for anyone seeking to cut through the jungle of information that confronts consumers every minute of the day.

The barrier to start a business is at its lowest but the task to start, build and run one is as difficult as it has ever been. There are legal challenges to be faced within employment law; there's the cost of hiring and managing employees, whilst trying to avoid and prevent sexual harassment, bullying and terminations - to name just a few.From Hire to Fire & Everything In Between reveals Natasha's 9 Step Employee Life Cycle, which shares everything you need to know about Human Resources and makes managing your employees' career journey easier. Doing the right thing by your employees is good for them and for business.

Does your child need orthodontic treatment, but you don't know where to start?Are you confused by conflicting information about treatments?Does the financial investment for orthodontic treatment stop you from taking action?If you answered yes to one or all of these questions, you're not alone. Understanding orthodontic treatment is very challenging. Family decision makers - usually mums - are often left feeling confused and overwhelmed. The result? Incorrect treatments, wasted time and money, and poor outcomes for kids.So Smile! takes away the pain of orthodontic treatment decisions. It explains everything you need to know, in language you can understand, and steps you can follow.Dr Sarah Dan, a leading Australian orthodontic specialist and mum, will guide you through the orthodontic treatment journey, answering your questions on:• the ideal age to start treatment• the difference between an orthodontist and a dentist• what to look for in an orthodontist• how to reduce treatment times• how to avoid expensive orthodontic treatment mistakes• how to create a confident smile you and your child will love.So Smile! provides clear explanations about common problems so parents can feel confident about their decisions and kids can enjoy their orthodontic journey.

Have you ever wondered if it is truly possible to run pain and injury free?Do you yearn for the day that you will be able to enjoy the many benefits that running brings by running pain and injury free?Sadly, many runners hold an inherent yet often unspoken belief that running pain and injury free is impossible. Many runners believe that if you run far enough and for long enough, injury will be the inevitable result.In this revised edition of You CAN Run Pain Free! A physio's 5 step guide to enjoying injury-free and faster running readers will discover how to both prevent and overcome running injuries, and go on to enjoy new levels of exercise pain and injury free, and ultimately faster running.Written by a highly successful physiotherapist and an accomplished triathlete and runner, this book offers runners of all levels hope that it is indeed possible to run pain and injury free. This book is written for any runner who: is seeking to proactively prevent injuries is currently injured and looking to return to running has been previously injured and never made a return to running is not concerned about injury prevention or rehabilitation but just wants to get faster.

LIKE ANY GOOD FAIRY TALE … Once Upon a Time in Small Business is filled with adventures, colourful characters and life lessons. But unlike a fairy tale, this is real! Lee McCaffrey Krupa has started many profitable businesses in a number of different industries. Along the way she's had great successes and days she'd rather forget. In this book she'll take you on a journey straight into the heart of small business, sharing with you her years of experience and the accompanying business and life lessons. Each chapter is based on a single topic and is designed to be consumed by busy business owners looking for a quick bite of knowledge and inspiration. Get ready to learn about: - getting yourself right first - attracting new clients with content marketing - making genuine connections with your customers - ensuring your business looks the part - successfully juggling your personal and business life - managing the ups and downs that all businesses go through - running a successful family business. And so much more …

For many businesspeople, the challenge of trying to become a successful leader is quite overwhelming.How do you consistently work on the business rather than in it? How do you truly connect with people? How do you make sense of what matters most? These are questions Vanessa Porter has heard many times.This book meets the growing demand for simple, practical and step-by-step advice for leaders to follow. Do Less, BE More is about overcoming the feelings of being overwhelmed and out of control. It will enable leaders to stop focusing their attention only on actions and results and show them how to become a Leader of Substance, one who concentrates on the quality of their thinking and the strength of their relationships. This delivers a greater sense of personal fulfilment, as well as tangible business results.Using her many years of experience working in senior roles in major corporations, Vanessa shares insights into why leaders often struggle. She also explains why 'tuning in' must come first and how to achieve this, before outlining her five steps on how to become a Leader of Substance:1. Generate clarity so everyone knows the strategic direction and their contribution2. Create a connected and supportive business environment3. Assess and develop the capabilities of your team for optimum results4. Balance the capacity needs with the available resources, including looking after yourself5. Stay on top of progress with your people and the metrics by checking in This book shows you how to be your best self - for you, your stakeholders and your organisation.

Is your sensitive preschooler starting school soon? Do you want your child to THRIVE, and not just 'cope'?You are not alone.Every child is unique, and therefore every child has unique needs. But what if your school starter's subtle differences set them apart from their peers?As your child prepares to start school, are you worried about:• How your anxious child will manage at 'big school'?• How teachers will handle your child's emotional or behavioural vulnerabilities?• The effect your complex family could have on your child's education?• The impact of your child's learning, social or sensory processing challenges?• Your unfamiliarity with Australian schools and where you fit in?Take heart, because School Ready is the 'sensitive' school readiness guide you've been looking for. Filled with practical advice, strategies, resources and templates for parents and teachers of children with unique needs, School Ready offers common-sense ideas to help your child (and you!) make a happy,successful start to primary school. This book will equip you to:• Evaluate schools and make the right choice for your child• Build strong, positive relationships with teachers and other parents• Collaborate with the school community to ensure your child succeeds• Help your child have confidence in the classroom and playground• Become a champion for your child so that your voice is heard at schoolWritten by award-winning teacher, business leader, parent educator and mum, Sonja Walker, School Ready provides solutions to the unique problems faced by families such as yours.

In his second book Actually, It IS All About Me, Nick Bowditch discusses the importance of putting yourself first in both mind and body. Nick talks openly and honestly about his mental health issues and how they affect where he puts himself on the ladder of needs."When I am low, I can quickly spiral into a self-pity cycle that usually ends up in me lashing out, or acting out, in order to make myself feel better or make someone else feel worse. Just as easily, though, when I am low I can slip into a desire to act submissively and relegate myself down the rungs of importance in my own thinking. I can assure myself that even if I am no good, worthless or unlovable at the moment (all mostly lies that I tell myself when my mental health isn't as good as it could be), I can still make sure everyone else is flying. I can devote my time to making sure everyone else is getting everything they need, while parking my own needs and wants almost entirely."But when I am going well, and my mental health is closer to the best it can be, I can see that I do deserve some attention and love and respect - and not the least some self-love. I can see that I am worthy, lovable and important. And I can start to place my needs back up near the forefront of my thinking, instead of submitting and concentrating on everyone else's."Actually, It IS All About Me looks at how to completely change our thinking so that our own needs are the most important. How to see what it is that stops us, and has historically always stopped us, from putting ourselves first. How to see the difference between selfishness and selflessness, and how we are the ones responsible for our own happiness. How to see how we can heal the trauma and disappointments of our childhoods, and see what we are truly capable of.

Ever wanted to lead a truly innovative team but weren’t sure where to start?Ever thought that this creativity business was for all the slightly eccentric people who wear t-shirts and headphones to work and eat kale salads?Ever questioned your ability to think like an innovator?Ever rolled your eyes at the latest corporate change roll out?Have you been wanting to read a book that wouldn’t bore you to tears?Finally, there is a book for you!A Thousand Little Lightbulbs provides a fun, practical, BS-free guide to dealing with your creative OGRE, taking off the blinkers and leveraging the greatest innovation tool in your business: your people. If you’re interested in unlocking potential, having a constant stream of fresh thinking and great ideas, and having some fun in the process, this book is for you.

Do you feel like you have no time and no life outside of work? Are you concerned you will have to keep working forever just to maintain your current lifestyle? Do you think property investment is the answer but you don't know who to trust or where to start, and you don't have the time or expertise to do it properly?As a time-poor professional, you are not alone. If you are one of the many who feel trapped and you can't see a way out, this book will help you eliminate your fears and achieve your lifestyle goals. The Freedom Formula gives you a step-by-step process that has helped thousands of others to focus on their careers while their income is replaced through safe and affordable property investment.After reading The Freedom Formula you will: master the principles, process and people required for property to create and fund your ideal lifestyle build a property portfolio without impacting on your time or restricting your way of life understand property market cycles and know what to invest in, when, where and how to satisfy your needs and goals.By following this unique approach, you too can get your time back to live more, work less and leave a legacy. Imagine the peace of mind and sense of freedom you are going to enjoy in knowing your future is finally secure so that you can live life on your terms.

Are you experiencing an increase in your electricity costs that is hurting your bottom line? Do you know how the electricity market works and why costs are increasing? Do you want to have a clear and concise framework that you can follow to take control, reduce your costs and increase your profits?Power Profits explains the electricity game including who the players are, the rules that they want you to follow and the rules you can leverage to beat them at their own game. It provides a framework that you can put in place to reduce costs and increase profits.Power Profits demystifies the electricity market from the perspective of an electricity user and shows you how you can use that knowledge to reduce costs by up to 30-50%. This book explains that Australian National Electricity Market and how it operates form an end user perspective and sets out a concise framework for you to follow to make significant and immediate electricity cost savings for your business.

Attraction Tradie: A trade business owner and entrepreneur who runs a modern, profitable, customer-focused business, and who consistently attracts the right clients and business opportunities. The business environment has evolved rapidly in recent years. Changes in marketing, technology and customer service provide huge opportunities for well-prepared businesses, but most tradies are missing out because of a lack of knowledge, resistance to change and outdated attitudes. To thrive in this wonderful industry, tradies need to start changing the way they do business. In this entertaining and informative book, Tradie Entrepreneur Ed Clark will show you how to become an Attraction Tradie. You'll learn how to:BUILD a cracking websiteAVOID the common tradie mistakes that frustrate customersPROFESSIONALLY present your business, brand and servicesIMPROVE your quoting so that you blow the competition awayATTRACT, convert and keep the right customersCREATE great systems to improve reliability and productivityUNDERSTAND the numbers so that you're not flying blind. The trade industry needs a shake up. It's time to start bucking the trend and move away from the grumpy attitudes of the past. It's time for you to become an entrepreneur and business leader. It's time to become an Attraction Tradie. Attraction Tradie: A trade business owner and entrepreneur who runs a modern, profitable, customer-focused business, and who consistently attracts the right clients and business opportunities.

Many highly skilled professionals find that, after a few years in their industry, their career starts to hit a ceiling. It's not a lack of technical skills that's holding them back but a lack of people skills. These days, just being highly skilled at your job is not enough. You also need to be able to connect with, influence and lead people. If you're in this situation, this is the book for you. Using his proven ENGAGE Model, Executive Coach Duncan Fish will show you how to: prepare mentally for social encounters make an awesome first impression master the art small talk and never run out of things to say project authority and confidence with your body language influence using a variety of linguistic techniques develop and deepen mutually beneficial relationships be a leader who empowers and inspires others. It's time to stop sitting on the sidelines. It's time to stop missing out on life's opportunities. It's time to Engage.

Does the job you have (or the job you want) require customer interactions?Do you want to handle difficult customers with ease?Do you long for recognition of your customer service skills?Do you know what it takes to be a customer service professional?Every business has customers, and employers are seeking to hire, retain and reward employees who have the skills, the knowledge and the motivation to provide a consistently superior level of service to every customer, every day. No longer is a bright smile and a friendly hello enough to satisfy customers and keep them coming back. Employers and customers want Customer Service Professionals. 'The A - Z of Service Excellence' contains everything you need to not only survive but thrive in any role that requires you to interact with customers, including how to: Communicate respectfully with people from all walks of life Identify and address your own levels of stress Achieve the customer service job of your dreams Refresh a tired customer service approach Apply these skills in any industryWhether you are seeking your first customer service role or you've been providing customer service for years (or even decades), this book is for you.

Do you want to go beyond just making good coffee?Successful cafe entrepreneurs are not only keeping their doors open but also opening more doors to opportunities. If you want to build a sustainable cafe business and have people lining up to do business with you - and for your business to support a better lifestyle and positively impact our world - this book is for you.In Count More Beans you'll discover the seven key areas to focus on to make your cafe a successful business that is more profitable, generating predictable and sustainable cash flow, constantly increasing in value, enhancing your life and fulfilling your purpose.Count More Beans gives straight-up advice and oozes insight, guidance and strategies revolving around the seven steps to a successful cafe business:1. Get clarity on why you're in business, where you're going and how you're getting there2. Find out what you should really be selling3. Build and motivate a winning team focused on one thing4. Develop systems and automation to streamline and scale your operations5. Take control over your pricing methodology6. Understand how to position your business, brand and layout7. Boost sales and marketing and capture more valueIf you're a cafe entrepreneur who's fearful of losing your investment, tired of the status quo or wants to take your business beyond the averages, stop wasting time and start reading.

As a tradie business owner do you feel the harder you work the less profit you make and less time you have?Do you want to build a business that can earn more and have you working less?Do you find it easier to do the job instead of working on the business?Finally, a book demystifying business to provide tradies with a highly profi table and proven 'Blueprint for Success' four-stage framework. Power Up Your Tradie Business identifies the common mistakes that are enslaving business owners to the job, and outlines step by step how to create a business that rewards the owner to deliver personal wealth and provide a lifestyle of choice.Power Up Your Tradie Business uses a step-by-step process to show you how to achieve success through:• Stage 1: Clarity - Defi ning who you are, the profi t and lifestyle you want, and how to get there.• Stage 2: Control - Measure profi t performance drivers that will guarantee results.• Stage 3: Confi dence - Make educated decisions to attract great clients and great talent.• Stage 4: Connection - Attract great opportunities to power up performance.Discover the common mistakes that are enslaving business owners to the job, and learn how to create a business that works for the owner delivering personal wealth while providing a lifestyle of choice.

Are you feeling as though your life and career are not in tune with who you are?Do you like the idea of designing your best life but don't know where to start?Do you want a successful career and a thriving personal and family life?If you answered yes to these questions, Think. Plan. Live. is just what you need. Complete with tried and tested strategic frameworks, tools and practical advice, Gill McLaren's 6-Step approach to defining your Who, What, With, Why, Where and When will give you all the stimulus, encouragement andtools you need to rediscover your strengths, values and passions, and to help you steer your life back on track. Think. Plan. Live. will help you: assess your current work and personal circumstances discover the secrets behind what motivates you work out what values truly matter to you discover what your strengths are and what you really enjoy in life figure out who gives you energy in life, and who takes it away bring all of this together to create your unique Best Life Plan. Think. Plan. Live. is a workbook that will stimulate your thinking so you can confidently design a life as unique to you as your fingerprint.

Do you feel confused, stuck and frustrated? Do you tie yourself in knots, battling to make decisions? Do you look to others to tell you what to do instead of trusting yourself? If your answer is 'yes' to any of these questions, now is the time to reconnect with your 'Mentor Within', the powerful inner wisdom we all possess but, at some time, in this hugely demanding world, we simply stopped listening to. In 'The Mentor Within' Rosemary Shapiro-Liu draws on her vast experience as a coach and facilitator to show how we all have a 'Monster Within' that muddles us up and erodes our confidence. It creates blocks to trusting our inner wisdom to make good decisions and take powerful action. Rosemary teaches us to appreciate the inherent wisdom we all have, enhanced by the influential people we've met and the life experiences we've had. She shows us how to reconnect with our own 'Mentor Within', a process that can have a dramatic impact on every single part of your life. Imagine living each day fully connected and able to access that inner wisdom in any situation and take action that benefits you, those around you and the world. Is it time for you to reconnect with your 'Mentor Within'? Rosemary Shapiro-Liu is a sought-after mentor, coach, facilitator and speaker. She gained rich experience working for social justice in the tough years of apartheid South Africa. She has expanded her impact by supporting people who are having a powerful influence on the world: thought leaders, entrepreneurs, social entrepreneurs and change-makers. Rosemary lives in Sydney, Australia, and she has been known to slip the odd Tango or Cha Cha into her work.

'Fran Connelley's book is a must read "thrival guide" for Board members, CEOs, executives and managers of disability organisations in Australia right now - at this time of huge and exciting (but for some, daunting) change.'- Roger West, Director & Principal Consultant, WestWood SpiceIS YOUR ORGANISATION READY FOR THE NDIS?The National Disability Insurance Scheme (NDIS) is currently transforming the entire Australian disability sector. So much has been written about this massive generational reform, but here at last is a practical pathway for transformational change.How to Thrive Under the NDIS is written for CEOs of disability service organisations seeking to achieve financial sustainability and deliver innovative, best-practice services that meet the needs of people with disabilities. It includes Fran's Seven Steps to Sustainability, as well as interviews with CEOs and thought leaders from Australia and the UK. You'll learn how to:¿ diversify your revenue¿ determine your ideal niche and strategic direction¿ build your brand and spread the word¿ identify the right alliances and partners¿ create a customer-focused culture¿ prepare your Action Plan.With rapidly increasing demand for services, an ageing population, increasing competition from commercial providers and a full-scale rollout of the NDIS commencing June 2016, now is the time for disability providers to reach out to their customer like never before.Fran Connelley, MFIA, BA (Ec.), is Director of FC Marketing, a business that specialises in helping non-profit organisations to build their brands and diversify their income. Over the last 20 years she has worked with many well-known non-profits including Landcare Australia, The Young Endeavour Youth Scheme and the Royal Hospital for Women Foundation. Fran recently raised over $1 million for a small disability charity with a database less than 3,000. She is also the author of the eGuide, 'Managing your Non Profit's Annual Report'.

Dental professionals face challenging times when it comes to running and marketing their practices. The business of dentistry is more competitive than ever and it is critical for dental professionals to make informed marketing choices. - In this book you will learn how best to: - Attract new patients to your dental practice - Retain existing patients and grow referrals - Use marketing in a well thought out and consistent way to grow your practice revenue. Fully Booked explains all the major aspects of traditional and online dental marketing, allowing dental professionals to put these learnings to immediate use in their practice. Dental marketing expert Carolyn S. Dean presents a proven nine-step process, delivering valuable insights, useful tactics, and essential dental marketing knowledge. This material is presented with examples, case studies, and checklists, informed by her extensive experience in the industry and sector-specific research. Dental professionals will gain a keen understanding of how to vastly improve their dental practice's marketing strategy, online visibility, reputation, and, ultimately, revenue. Carolyn S. Dean is a highly acclaimed dental marketing specialist, dynamic seminar speaker, engaging trainer, and the founder and director of My Dental Marketing and Wellsites. She is passionate about helping dental practices deliver great marketing, build relationships with their patients, and grow their revenue.