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For upper-level undergraduate and first-year MBA courses in managerial and applied economics. This Global Edition has been edited to include enhancements making it more relevant to students outside the United StatesThis text will excite readers by providing a more linear progression, while proving the consistency and relevance of microeconomic theory.The Seventh Edition welcomes a new co-author, Stephen Erfle of Dickinson College, who has contributed many revisions and improvements to the quantitative sections of the text, as well as provided a major addition: the use of Excel in the presentation of many of the numerical and graphical illustrations presented throughout the text. To strengthen students ability to use Excela critical skill in todays job marketnew Excel Applications (Excel Apps) allow readers to turn the static figures and tables in the text into dynamic illustrations.

For MBA/graduate students taking a course in corporate finance. This Global Edition has been edited to include enhancements making it more relevant to students outside the United States Using the unifying valuation framework based on the Law of One Price, top researchers Jonathan Berk and Peter DeMarzo set the new standard for corporate finance textbooks. Corporate Finance blends coverage of time-tested principles and the latest advancements with the practical perspective of the financial manager. With this ideal melding of the core with modern topics, innovation with proven pedagogy, Berk and DeMarzo establish the new canon in finance. For programs and professors who would like a streamlined book that is specifically tailored to the topics covered in the first one-semester course, Corporate Finance: The Core is also available by Jonathan Berk and Peter DeMarzo.

Youve been given a project to run. You know you need to get it right, but you dont know what you need to do and in what order to make sure it all runs smoothly and you come out of it looking great. You need Project Management Step by Step. Almost every manager and businessperson finds at some time they need to complete a task that has sufficient complexity and importance that an ad-hoc approach to getting it done is just not enough. Managers in this common situation need the structure and rigour of a project management approach, yet very few managers are formally trained in project management or have the inclination, time or finances to become trained. They need an approach they can feel confident is sufficiently robust to ensure their success, but also simple enough to be immediately applicable. Project Management Step by Step provides the solution to this problem; a practical and immediate way to become a competent project manager.

PLAY ON YOUR TERMS Negotiation is THE core business skill. It is fundamental to everything we do that involves other people, whether thats asking for a raise, pitching an idea or deciding who gets the coffee. The Leaders Guide to Negotiation is a highly practical guide to getting the most out of your business interactions, whilst building stronger relationships to boot. From achieving win-win outcomes to problem-solving and building trust, it equips you with failsafe strategies for conducting successful and positive negotiations. An entertaining, immediately useful book that goes beyond advocating for win-win Simon Horton shows us how to get there.Adam Grant, Wharton Professor and New York Times bestselling author of Give and Take Reading this book has made me think about how I negotiate and I have learned a lot If you want to benefit your relationships while improving your business, then this is worth studying.Simon Woodroffe, founder of Yo!

For database systems courses in Computer Science This book introduces the fundamental concepts necessary for designing, using, and implementing database systems and database applications. Our presentation stresses the fundamentals of database modeling and design, the languages and models provided by the database management systems, and database system implementation techniques.The book is meant to be used as a textbook for a one- or two-semester course in database systems at the junior, senior, or graduate level, and as a reference book. The goal is to provide an in-depth and up-to-date presentation of the most important aspects of database systems and applications, and related technologies. It is assumed that readers are familiar with elementary programming and data-structuring concepts and that they have had some exposure to the basics of computer organization.

For use in Elementary Mathematics Methods or Middle School Mathematics Methods courses (covers Pre-K-8) Guide teachers to help all Pre-K-8 learners make sense of math Written by leaders in the field, Elementary and Middle School Mathematics: Teaching Developmentally helps teacher candidates develop a real understanding of the mathematics they will teach and the most effective methods of teaching Pre-K-8 math topics. This text reflects the Common Core State Standards and NCTMs Principles to Actions, as well as current research. Emphasis is placed on teaching math conceptually, in a problem-based, developmentally appropriate manner that supports the learning needs of all students. Pause and Reflect prompts and Activities engage pre-service teachers as they bolster their own knowledge of the math. Classroom videos and examples of real student work allow teacher candidates to visualize good mathematics instruction and assessment. An important reference to consult throughout a teaching career, this book helps teachers and their students experience the excitement that happens when math makes sense. Invigorate learning with the Enhanced Pearson eTextThe Enhanced Pearson eText provides a rich, interactive learning environment designed to improve student mastery of content with embedded video, assessments, and clickable Activity Sheets and Blackline Masters. The Enhanced Pearson eText is also available without a print version of the textbook.

Marketing Communications

Cuts right through all the myths and mysteries to get straight to the heart of what it really takes to plan, organise, direct and deliver results.

For undergraduate courses in Evolution By presenting evolutionary biology as a dynamic, ongoing research effort and organizing discussions around questions, this best-selling text helps students think like scientists as they learn about evolution. The authors convey the excitement and logic of evolutionary science by introducing principles through recent and classical studies, and by emphasizing real-world applications. In the Fifth Edition, co-author Jon Herron takes the lead in streamlining and updating content to reflect key changes in the field. The design and art program have also been updated for enhanced clarity.

For courses in Principles of Economics Acemoglu, Laibson, List: An evidence-based approach to economicsThroughout Economics, authors Daron Acemoglu, David Laibson, and John List use real economic questions and data to help students learn about the world around them. Taking a fresh approach, the authors use the themes of optimization, equilibrium and empiricism to illustrate the power of simple economic ideas, and their ability to explain, predict, and improve what happens in the world. Each chapter begins with an empirical question that is later answered using data in the Evidence-Based Economics feature. As a result of the texts practical emphasis, students will learn to apply economic principles to guide the decisions they make in their own lives. MyEconLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts. Please note that the product you are purchasing does not include MyEconLab. MyEconLab Join over 11 million students benefiting from Pearson MyLabs. This title can be supported by MyEconLab, an online homework and tutorial system designed to test and build your understanding. Would you like to use the power of MyEconLab to accelerate your learning? You need both an access card and a course ID to access MyEconLab. These are the steps you need to take: 1. Make sure that your lecturer is already using the system Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system.2. Check whether an access card has been included with the book at a reduced cost If it has, it will be on the inside back cover of the book.3. If you have a course ID but no access code, you can benefit from MyEconLab at a reduced price by purchasing a pack containing a copy of the book and an access code for MyEconLab (ISBN:9781292079431)4. If your lecturer is using the MyLab and you would like to purchase the product...Go to www.myeconlab.com to buy access to this interactive study programme. For educator access, contact your Pearson representative. To find out who your Pearson representative is, visit www.pearsoned.co.uk/replocator

For all introductory genetics courses. Relevant, Conceptual, Cutting-edgeConcepts of Genetics, Eleventh Edition emphasizes the fundamental ideas of genetics, while exploring modern techniques and applications of genetic analysis. The best-selling text has a strong problem-solving approach, and this edition has been extensively updated with relevant, cutting-edge coverage of emerging topics in genetics. MasteringGenetics is not included. Students, if MyEconLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. MyEconLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information.MasteringGenetics is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.

ESSENTIAL MATHEMATICS FOR ECONOMIC ANALYSISFifth Edition An extensive introduction to all the mathematical tools an economist needs is provided in this worldwide bestseller. The scope of the book is to be applauded Dr Michael Reynolds, University of BradfordExcellent book on calculus with several economic applications Mauro Bambi, University of York New to this edition: The introductory chapters have been restructured to more logically fit with teaching. Several new exercises have been introduced, as well as fuller solutions to existing ones. More coverage of the history of mathematical and economic ideas has been added, as well as of the scientists who developed them. New example based on the 2014 UK reform of housing taxation illustrating how a discontinuous function can have significant economic consequences. The associated material in MyMathLab has been expanded and improved. Knut Sydsaeter was Emeritus Professor of Mathematics in the Economics Department at the University of Oslo, where he had taught mathematics for economists for over 45 years.Peter Hammond is currently a Professor of Economics at the University of Warwick, where he moved in 2007 after becoming an Emeritus Professor at Stanford University. He has taught mathematics for economists at both universities, as well as at the Universities of Oxford and Essex.Arne Strom is Associate Professor Emeritus at the University of Oslo and has extensive experience in teaching mathematics for economists in the Department of Economics there.Andrs Carvajal is an Associate Professor in the Department of Economics at University of California, Davis.

For senior-level or first-year graduate-level courses in control analysis and design, and related courses within engineering, science, and management Feedback Control of Dynamic Systems covers the material that every engineer, and most scientists and prospective managers, needs to know about feedback controlincluding concepts like stability, tracking, and robustness. Each chapter presents the fundamentals along with comprehensive, worked-out examples, all within a real-world context and with historical background information. The authors also provide case studies with close integration of MATLAB throughout. Teaching and Learning ExperienceThis program will provide a better teaching and learning experiencefor you and your students. It will provide: An Understandable Introduction to Digital Control: This text is devoted to supporting students equally in their need to grasp both traditional and more modern topics of digital control. Real-world Perspective: Comprehensive Case Studies and extensive integrated MATLAB/SIMULINK examples illustrate real-world problems and applications. Focus on Design: The authors focus on design as a theme early on and throughout the entire book, rather than focusing on analysis first and design much later.

Now in its sixth edition, Work Psychology is an accessible and fascinating examination of human behaviour in todays workplace, written by authors who are all experts in their fields. Substantially updated with new material that reflects current research and debate in the area, the text retains its popular blend of theory, research and engaging examples. Covering a broad range of core topics, this text is suitable for undergraduate students in business, management, and psychology as well as those studying for professional qualifications. This new sixth edition offers you: A clear and consistent structure, including an opening and closing case study and other exercises within each chapter to help you to apply what youve learnt. Attractive full-colour design that aids navigation and enlivens the text. Extensive coverage of cross-cultural issues that reflects the increasingly global context of work. Learning outcomes, long and short self-test questions, a glossary, annotated further reading and weblinks to enable your learning within and beyond the textbook. All the latest research and hot topics in the field of work psychology. A new Key debate feature that directs you to key controversies and contemporary debate around work psychology today. A new Research methods in focus feature that de-mystifies and illustrates with examples the use of strong research methods in practice. A new Point of integration feature which clearly links the theories between chapters, allowing for a greater understanding of the topic as a whole. Additional material for lecturers is available at www.pearsoned.co.uk/workpsychAbout the authorsWritten and edited by authors who are all expert teachers and researchers in their fields, Work Psychology offers a clear and authoritative introduction to human behaviour in the workplace. John Arnold is Professor of Organisational Behaviour in the School of Business and Economics at Loughborough University. Ray Randall is a Senior Lecturer in the School of Business and Economics at Loughborough University. With expert contributions from co-authors: Fiona Patterson Founder Director of the Work Psychology Group, Principal Researcher the University of Cambridge and Visiting Professorship at City University London. Joanne Silvester Professor of Psychology, Cass Business School, City University London. Ivan Robertson Founder Director of Robertson Cooper Ltd and Emeritus Professor of Work & Organizational Psychology, Manchester Business School. Professor Sir Cary Cooper CBE 50th Anniversary Professor of Organizational Behaviour & Health, Alliance Manchester Business School, and President of the British Academy of Management. Bernard Burnes Professor of Organisational Change, Stirling Management School. Don Harris Professor of Human Factors in the Centre for Mobility and Transport, Coventry University. Carolyn Axtell Senior Lecturer at the Institute of Work Psychology, Sheffield University Management School.

For the Introduction to Computer Science course Computer Science: An Overview uses broad coverage and clear exposition to present a complete picture of the dynamic computer science field. Accessible to students from all backgrounds, Glenn Brookshear uses a language-independent context to encourage the development of a practical, realistic understanding of the field. An overview of each of the important areas of Computer Science provides students with a general level of proficiency for future courses. Teaching and Learning ExperienceThis program will provide a better teaching and learning experiencefor you and your students. It will help: Develop a Practical, Realistic Understanding of Computer Science: A language-independent overview of each of the important areas of Computer Science prepares students for future courses. Fit your Course Preferences: Individual chapters are independent and can be covered in an order that suits your course. Reinforce Core Concepts: More than 1000 Questions and Exercises, Chapter Review Problems, and Social Issues questions give students the opportunity to apply concepts.

Speakout is a comprehensive English course that helps adult learners gain confidence in all skills areas using authentic materials from the BBC. With its wide range of support material, it meets the diverse needs of learners in a variety of teaching situations and helps bridge the gap between the classroom and the real world.

The Workbook contains a wide variety of review and practice exercises and covers all of the language areas in the corresponding Students' Book unit. It also contains regular review sections to help learners consolidate what they have learned. Intermediate: Global Scale of English 46-58

For courses in engineering and technical management Architecture and Function of Complex SystemsSystem architecture is the study of early decision making in complex systems. This text teaches how to capture experience and analysis about early system decisions, and how to choose architectures that meet stakeholder needs, integrate easily, and evolve flexibly. With case studies written by leading practitioners, from hybrid cars to communications networks to aircraft, this text showcases the science and art of system architecture.

3rd edition.

3rd edition.

Cutting Edge Third Edition builds on the distinctive task-based approach that has made this course so popular. Engaging texts, new video content and a comprehensive digital package are just some of the features that make this fully revised edition even more effective.

This book offers a novel approach to thinking about public policy and a new, distinctive methodology for analysing policy. It introduces a set of six questions that probe how 'problems' are represented in policies, followed by an injunction to apply the questions to one's own policy proposals. This form of analysis, it suggests, is crucial to understanding how policy works, how we are governed, and how the practice of policy-making implicitly constitutes us as subjects. The book mounts a challenge to the problem-solving paradigm currently dominating the intellectual and policy landscape, a paradigm manifest in 'evidence-based policy'. Arguing that such a paradigm denies the shaping that goes on in the process of problematisation, it offers a 'what's the problem represented to be?' approach to policy analysis as a counter-discourse. In this view critical thinking involves putting 'problems' into question rather than learning how to 'solve' them.Bacchi's new approach to policy analysis offers exciting insights in a wide array of policy areas, including welfare, drugs/alcohol and gambling, criminal justice, health, education, immigration and population, media and research policy. Invaluable to those involved in policy studies and public administration, it will also appeal to students and academics in sociology, social work, anthropology, cultural studies and human geography.

An enthusiastic and practical approach to language learning A riveting and valuable combination of David Crystal's language expertise and Geoff Barton's sound, practical classroom experience. Essential reference for every class working towards GCSE and Standard Grade.

One of a series of fiction titles for schools. In Orwell's classic story the animals, led by the pigs Napoleon and Snowball, drive out Farmer Jones and set up an Animals' Republic in which all are to be free and equal. But the saviours turn out to be just as greedy, vain and oppressive.

An Inspector Calls is a captivating masterpiece penned by the renowned author, J. Priestley. Published in 1993, this timeless classic is a must-read for any literature enthusiast. The story unfolds in a mesmerizing manner, keeping readers hooked from the first page to the last. The genre of the book is a blend of mystery and drama, a combination that Priestley has expertly woven together. The narrative is not only thrilling but also deeply reflective, prompting readers to question and contemplate. Pearson Education Limited, the publisher of this book, has done a commendable job in bringing this work to the public. The book remains relevant even today, proving the timeless nature of Priestley's writing. An Inspector Calls is more than just a book; it is an experience that leaves a profound impact on its readers.