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  • - 140 Bite-Sized Ideas for Social Media Engagement
    af Janet Fouts
    143,95 kr.

    PR has always been demanding. With expectations of lightning-fast responses, today''s consumers, vendors and general public all make it challenging to manage and control corporate messaging and PR. Surely you have heard somebody promoting social media as a silver bullet or band-aid for all PR issues? Therein lies the danger...and the opportunity. It''s very easy to make PR blunders with social media, simply because you cannot control it. Then how do you learn to use social media, work with it, exploit its potential fully and make it an integral component of your PR toolkit?In #SOCIAL MEDIA PR tweet Book01 Janet Fouts shows you how. Social media, as she explains lucidly, is not about one-way broadcasting but about two-way communication. Sure, your company''s PR messaging needs to go out but after that you also need to engage your audience, assimilate feedback and close the loop. In other words, social media is all about dialog.With her expertise in social media coaching, Janet understands that while many of us are individually passionate about social media, the corporations or enterprises we belong to don''t necessarily share our passion or knowledge. Also, companies are tired of being sold on social media concepts; they want actionable information. Which is why Janet wrote this book in the actionable, accessible and increasingly-popular tweet format. Delivered in 140 characters or less, Janet''s tweets demonstrate the value that can be communicated in small packages. For example, she knows that it''s very likely within a corporate environment to be sold on a particular social platform or toolset. Which is why she cautions: Stay platform agnostic. Strategy isn''t about the tools.The tips and guidelines in #SOCIAL MEDIA PR tweet Book01 will get you on the road to understanding the potential of social media for PR. You will learn about communicating and inbound media, with individual sections related to Facebook, Twitter, blogs and promotional events. With Janet Fouts'' book at hand, you can confidently harness the power of social media for your PR messaging.#SOCIAL MEDIA PR tweet Book01 is part of the THiNKaha series whose 100-page books contain 140 well-thought-out quotes (tweets/ahas).

  • - Business Process Excellence for the Millennium
    af Dr Shree Nanguneri
    168,95 kr.

    Within any dynamic business climate, Lean and Six Sigma are symbiotic, perhaps even inseparable. Whereas Six Sigma methodologies are widely accepted as benchmarks for increasing profitability via product/service performance in every constrained area of an organization, Lean is closely associated with speed, efficiency and waste minimization. While meeting modern quality standards, corporations must simultaneously decrease lead times and become ever more proactive to evolving customer urgencies. Therefore, as manufacturing cycles get shorter and innovation accelerates, Six Sigma and Lean need to be integrated using the applied theory of constraints into the business product/service flow as Lean Six Sigma (LSS).Enter Dr. Shree Nanguneri, with his expertise in LSS methodologies and strategies and experience in LSS deployments across corporations, continents and cultures. In #LEAN SIX SIGMA tweet Book01, Dr. Shree shares insights with you derived from his team, professional, and personal experiences in LSS deployments. He focuses on DMAIC (Define, Measure, Analyze, Improve and Control), considered the hallmark of the LSS problem solving methodology showing how it is founded upon the premise of common people coming together for a common cause, applying common sense to achieve uncommon results. You will find his teachings equally applicable to diverse spheres including general manufacturing, product prototyping, engineering validation, production trials, final manufacturing launches, call center customer service, website back office management operations, accounts payables or receivables and sales closure cycles. You will understand what makes LSS work, where deployment brittleness could occur and what to watch out for as you speed up your business processes.By using the proven and popular tweet format, Dr. Shree has ''walked his talk.'' He has honed his personal technique of transferring knowledge, making the lessons in his book easy to absorb and assimilate. With knowledge that you can immediately apply to your work environment, this book helps you stay on top of the requirement to marry performance with speed and customer requirements so that your processes remain competitive at all times. This handy book will find its nook on every professional''s bookshelf.#LEAN SIX SIGMA tweet Book01 is part of the THiNKaha series whose 112-page books contain 140 well-thought-out quotes (tweets/ahas).

  • - 140 Tweets on Modern Selling the Social Way
    af Jill Rowley
    196,95 kr.

  • - 140 Bite-Sized Ideas for Winning the Industry Standards Game
    af Karen Bartleson
    168,95 kr.

  • - Driving the Awareness and Adoption of Open Textbooks
    af Sharyn Fitzpatrick
    168,95 kr.

    Textbook prices routinely cause sticker shock. Over the last decade, they have risen more steeply than the inflation rate and, in last year, the average textbook cost a student $62.97! While estimating the cost of a college education, today's college student needs to factor in several thousand dollars just for textbooks.Debate rages over the astronomical prices of college textbooks, and includes scrutiny of the practices of the textbook publishing industry. Powerful initiatives, including legislative solutions, have been proposed. In fact, the State of Maryland even passed the College Textbook Competition and Affordability Act of 2009. Some of the strongest movements to make textbooks accessible and affordable are open textbook initiatives, such as the Open Textbooks and Community College Consortium at http://collegeopentextbooks.org.An open textbook is one that is accessible to all. Not only is it freely available for use but educators can modify, localize or update it to suit the particular needs of their students. The ease of access and customization of open textbooks has spurred tremendous interest among professors and educationists and the demand for affordable, up-to-date textbooks is changing the landscape of how learning content is being delivered. This in turn has fueled a growing trend for open textbook adoption. Through appropriate licensing deals, authors can now offer content that remains current and can be remixed or shared, and thereby extend the reach of their textbooks to a wider, newer, more empowered audience.In '#OPEN TEXTBOOK tweet Book01,' written in the popular tweet format, Sharyn Fitzpatrick, shares with you the value of open textbooks and shows authors how to benefit from the growing demand for them. Best practices on why and how open textbooks should be adopted for today's classrooms are covered. Educators and faculty members will discover how to drive awareness and adoption of open textbooks at their own colleges. In the easy, accessible, readable style that has become the hallmark of THINKaha books, '#OPEN TEXTBOOK tweet Book01' shows authors and educators how they can participate in this win-win effort and seize this opportunity to contribute positively towards ensuring open, affordable college learning for all.'#OPEN TEXTBOOKS tweet Book01' is part of the THINKaha series whose 100-page books contain 140 well-thought-out quotes (tweets/ahas).

  • - 140 Perspectives on Being a Supportive Witness to the End of Life
    af Timothy Tosta
    168,95 kr.

    Timothy Tosta, author of # DEATHtweet Book 02: 140 Perspectives on Being a Supportive Witness to the End of Life, is an innovative, insightful and evocative speaker and writer. He is a cancer survivor, a seasoned hospice volunteer and an executive coach. He also is one of California's leading land use and environmental attorneys. Following on the resounding success of Tim's earlier book, # DEATHtweet Book 01: A Well Lived Life through 140 Perspectives on Death and its Teachings, in which he disarms and demystifies death to expose its teachings on living a life filled with meaning and happiness, this volume offers direction to caregivers, family and friends in supporting a parent, sibling, spouse, child or friend at the end of life. How do you forge the helping bond, manifesting your empathy, compassion and kindness? How do you face your own fears and uncertainties in this daunting task? How do you address another's pain and suffering? In bite-sized perspectives, the book describes two journeys--the heroic journey of the witness and the freeing journey of the other at the end of life. It offers perspectives on death and distinguishes pain and suffering. It addresses preparation for the role of witness and the work itself. Finally, it speaks to the difficult matters of compassion fatigue, active dying and grief. Tim's personal experiences as a cancer survivor, hospice volunteer and being with his own parents at the end of their lives combine with his coach's humanism and lawyer's insight to create unique, rich and welcoming perspectives to the end of life experience. As life must come to an end, it should do so with the caring, compassion and love proposed by these 140 offerings. # DEATHtweet Book02 is part of the THINKaha series whose 100-page books contain 140 considered insights (tweets/ahas!).

  • - 140 Powerful Bite-Sized Insights on Managing Projects
    af Guy Ralfe & Himanshu Jhamb
    168,95 kr.

  • - A Practical Approach to Building Your Personal Brand -140 Characters at a Time
    af Laura Lowell
    168,95 kr.

    The idea behind personal branding has taken on a life of its own. The idea that everyone stands for something isn't new. But the fact that you have a way to communicate your unique value to millions of people all at once certainly is. Before jumping in and creating your personal brand, it is vital to understand what you mean, what the market thinks you mean, and where the gaps are. For anyone new to personal branding, or who needs to take their career to the next level, #MyBrand tweet is your first step toward differentiating yourself in a very crowded environment. From defining the idea of personal branding and the mechanics of building yours, to getting your brand out there and keeping it alive, #MyBrand tweet helps readers define their identity and build awareness for their unique value in the marketplace. Laura Lowell has drawn on her years of experience building some of the world's biggest brand (IBM, Intel and HP to name a few) and condensed everything she has learned into the pages of this book. Everything you need to know about personal branding--140 characters at a time. #MyBrand tweet is part of the THiNKaha series whose 112-page books contain 140 well-thought-out quotes (tweets/ahas).

  • - Managing Your It Infrastructure in the Age of Complexity
    af Peter Spielvogel, Jon Haworth & Sonja Hickey
    168,95 kr.

    Good IT is simply good business. But managing IT infrastructure has always been challenging. Virtualization and cloud computing make this even more difficult. In their daily work marketing HP Operations Center (formerly OpenView Operations), authors Peter Spielvogel, John Haworth, and Sonja Hickey frequently encounter organizations struggling with these issues. They have come to realize that IT professionals want simple actionable ideas that will deliver gains in availability, performance, and efficiency. #IT OPERATIONS MANAGEMENT tweet Book01 was written with that in mind.IT architectures are constantly evolving. Increased complexity and the dynamic nature of virtualized and cloud environments make managing the underlying IT infrastructure harder than ever. Companies need a new management approach that focuses on connecting business services and the end user experience to the underlying infrastructure, incorporating all of the layers from the application to the virtual and to the physical. The concepts of servers, storage, and networks become more fluid, and the relationships among these elements are constantly changing. Where companies could previously use different consoles to manage disparate and static silos, this becomes untenable with virtualization and the added abstraction layer in the cloud. Fortunately, there are some proven best practices that simplify IT infrastructure management in this age of complexity.Reading this book will not make you an expert on managing IT infrastructure, but it will make you think in a different way about some of your decisions, and those of your peers. If the guidance contained herein starts a discussion in your team that results in you avoiding one big mistake, then the authors will have achieved their goal.#IT OPERATIONS MANAGEMENT tweet Book01 is part of the THiNKaha series whose 120-page books contain 140 well-thought-out quotes (tweets/ahas).

  • - How Leaders Bring More Energy into Work and Life
    af Lisa Smith & Maryann Baumgarten
    153,95 kr.

    Today's unfortunate reality, for millions of people, is that work is simply a have-to-do that pays the bills and gets in the way of doing what they really care about. This results in people becoming disengaged and disconnected from their organizations and colleagues. But what if employees could be made to see the big picture, the connection between their own efforts, and the success of their organizations? What if people could be made to feel a sense of purpose at work and to thereby become committed, sincere, loyal, and happy participants in a team effort? Authors Maryann Baumgarten and Lisa Smith know that we all feel engaged when we care and connect to something larger than ourselves. They realize that even though so many of us see work as a time- and energy-sucking drain, a few shifts in organizational behavior and direction can turn that perspective on its head. Their new book, #ENGAGE tweet: How Leaders Bring More Energy into Work and Life, contains 140 actionable pieces of wisdom that employers and senior managers can start using today to make people engaged and connected with their work and workplaces. #ENGAGE tweet focuses on bringing clarity to the work environment by answering several fundamental questions. What needs are being fulfilled through work? Conversely, what needs are as yet unmet? How does any employee be made to feel more balanced and connected to their true motivations? Finally, how can any employee realize that they can indeed change their circumstances to make work engaging, meaningful, and fun? For any employer who has grappled with the issue of discontentment at work, or for any employee who would like to turn around their workdays to make them pleasurable and meaningful, #ENGAGE tweet is an actionable book that will engage mind and spirit, to bring about positive realignment and empowerment. #ENGAGE tweet is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).

  • - 140 Bite-Sized Ideas for Compelling Article, Book, and Event Titles
    af Roger C Parker
    183,95 kr.

    Never underestimate the power of a book title! Titles spell the difference between messages that are read and absorbed, and those that go unnoticed.''#BOOK TITLE tweet Book01'' stimulates a new way of thinking about titles and outlines a process for choosing perfect titles and subject lines.Concise and to the point, this book helps business professionals reap maximum value for the time and money they invest in creating and distributing their message. Its tested process for effective title selection is invaluable for business professionals who know that writing can build their brand and position them as thought leaders. If you are an author, an entrepreneur, or an information marketer, you will find that this gem of a book sparks your creativity and provides new directions for effective writing.''#BOOK TITLE tweet Book01'' gets you to rethink the importance of titles and see the central value of the title in all your written projects. It demonstrates the importance of market research and early feedback in title selection. By focusing on the power of a title, it gives you a head start on a broad range of writing projects and helps you to examine them in the context of the needs and interests of your readers.Roger C. Parker is a "32 Million Dollar Author," book coach, and online writing resource. His 38 books have sold 1.6 million copies in 35 languages around the world. In this book he shows you how to take a fresh look at titles and re-examine their effectiveness. The hundreds of examples he provides will inspire you to recognize good titles when you see them, and apply their lessons to your own projects. ''#BOOK TITLE tweet Book01'' coaches you to welcome writing projects, and optimize your written communication to maximize the value of your time, your money, and your brand.''#BOOK TITLE tweet Book01'' is part of the THINKaha series whose 100-page books contain 140 well-thought-out quotes (tweets/ahas).

  • - Creating Qualified Business Leads in the 21st Century
    af Jim McAvoy
    196,95 kr.

  • - What I Learned from Coaches about Sports and Life
    af Keith Potter & Ronnie Lott
    168,95 kr.

  • - 140 Bite-Sized Insights on Making a Difference Through Executive Coaching
    af Sterling Lanier
    168,95 kr.

    Mentor...teacher...guide...friend...a coach is all of these, and more. Sterling Lanier, author of '#COACHING tweet Book01', has decades of experience coaching CEOs and CEOs-in-the-wings, and knows that coaching is no secret or magical process. Rather it is the art of inspiring, encouraging and motivating people through active listening, by asking thoughtful and thought-provoking questions and helping to set ambitious but realistic goals and action plans. It is a journey of self discovery, as much for the coach as for the person being coached.In the corporate world, a typical 'coaching' session consists of an annual manager or supervisor soliloquy in which the employee receives 'a mound of criticism sandwiched between two thin slices of praise.' Instead, as Sterling shares with us, coaching should consist of a series of frequent dialogs between employee and manager on the employee's goals, action plans, measurement milestones, alignment to corporate direction, and resources needed for improvement.In '#COACHING tweet Book01', Sterling has distilled his practical experience into bite-sized insights on the power, practices and sheer joy of coaching. Individual sections cover coaching philosophy--coaching from the heart and being fully present in the moment--and coaching practices, which reveal the tools of the trade, including such subtleties as ensuring non-judgmental listening and peeling back the layers so that clients voice the hidden issues.This little gem is written in the popular tweet format, which makes it easy to read but also, even more important, easy to immediately put to good use in your own work and life. As Sterling succinctly puts it, anyone can seize the opportunity to be a coach for someone--for a friend, a colleague, a business associate, even a family member or a child. #COACHING tweet sets you on the path to being a successful coach--here and now.'#COACHING tweet Book01' is part of the THINKaha series whose 100-page books contain 140 well-thought-out quotes (tweets/ahas).

  • - 140 Powerful Bite-Sized Insights on Lessons for Leading Teams to Success
    af Caroline G Nicholl
    168,95 kr.

    Caroline Nicholl tweets, "Leadership matters but...teamwork...defines true success." She should know. In a career spanning two decades and two continents, she has made her mark in law enforcement and in translating the lessons learned in law enforcement to the corporate world. As she explains in her highly-readable book, ''#TEAMWORK tweet Book01,'' "Cops know good teamwork calls for candor, camaraderie and mutual accountability." In the bite-sized wisdom that has become a hallmark of the THINKaha books, Caroline''s book explains why teamwork matters in today''s business environment, given the multiple challenges and opportunities.The book reveals what makes up an effective team, how to get a team to focus on its core purpose, and the role of strong (but not egotistical) leadership in team performance. It shows how teams and their group dynamics need to be constantly nurtured, so that the differences in personalities and perspectives of team members can be harnessed towards the collective goal or creative purpose.In our shifting economy, the power of teamwork is ever more important. Yet many leaders are unaware of the essential ingredients for high performing teamwork. Contrary to popular wisdom, hiring smart people and paying them well is not enough. This kind of winging it, as ''#TEAMWORK tweet Book01'' demonstrates, is not recommended when we are counting on teams for innovation, productivity, adaptability, effective resource utilization, talent growth, profitability and customer retention. As a leader or a member of a team, you need to learn what it takes to build high performing teams that support individual and organizational effectiveness, learning and growth. Read ''#TEAMWORK tweet Book01'' to learn why teams matter and what it takes to make them fly. ''#TEAMWORK tweet Book01'' is part of the THINKaha series whose 100-page books contain 140 well-thought-out quotes (tweets/ahas).

  • - 140 Bite-Sized Ideas for Nonprofit Social Media Engagement
    af Beth Kanter & Janet Fouts
    168,95 kr.

    Virtually every nonprofit realizes that, pretty soon, social media will no longer be optional. Already several nonprofits ranging from small local groups to international organizations have demonstrated that social media offers unique opportunities for advocacy and fundraising, and for catalyzing change. So if your nonprofit is ready to make the leap into social media, how do you go about it? Most of the information and pointers out there are directed to corporates, and we all know that what works for corporates does not necessarily translate well for nonprofits. Janet Fouts, Social Media Enabler, is well aware of the situation. Which is why she, along with industry expert Beth Kanter, stepped forward to put together '#SOCIALMEDIA NONPROFIT tweet,' a collection of bite-sized wisdom especially for nonprofits. Of course, for every person in your nonprofit team who is enthusiastic to take the plunge into social media, there may be a handful of naysayers. Janet's book takes that into account. In it, you will find guidance on how to convince the naysayers, how to measure the benefits of social media, how to manage volunteers and create evangelists, and best practices for using Twitter and Facebook. These last are especially valuable because efficient use of social media can work wonders for your nonprofit, while poorly-conceived or inefficient practices can be detrimental across the board. Written in the easy, digestible, and popular 140-character tweet format, '#SOCIALMEDIA NONPROFIT tweet' distils the knowledge and expertise of industry leaders to bring you guidance and wisdom that you can deploy immediately, so that social media can start working for your nonprofit today. '#SOCIALMEDIA NONPROFIT tweet Book01' is part of the THINKaha series whose 100-page books contain 140 well-thought-out quotes (tweets/ahas).

  • - 140 Job Search Nuggets for Managing Your Career and Landing Your Dream Job
    af Barbara Safani
    183,95 kr.

  • - 140 Bite-Sized Ideas for Succeeding in Your Partnerships
    af Chaitra Vedullapalli
    168,95 kr.

    Smart partnering is new way of doing business-one that unlocks the secrets to gaining an unfair advantage in the marketplace. The benefits of smart, strategic partnerships include, but are not limited to: access to additional resources, extended reach, and enhanced market reputation. However, you don't get these benefits without making the necessary investments to build on these partnerships. In '#PARTNER tweet Book01,' Chaitra Vedullapalli shares 140 bite-sized ideas for succeeding in creating and maintaining smart partnerships. In a book that you can read in fifteen minutes or less, you will gain insights on smart partnering and recognize it as an asset you need to help you grow your business. This book provides practical advice on how to: Increase your profitability through smart partnering Build the right culture for winning (and keeping) customers' hearts and minds Develop community and successfully interact with it Deliver great experience across all customer interaction points Increase customer loyalty by increasing the quality of your offerings and the service you offer If you want to make a difference to your customers and to your business, pick up this book today and learn how to build smart and strategic partnerships that will help you gain the marketplace advantage you want. '#PARTNER tweet Book01' is part of the THINKaha series whose 100-page books contain 140 bite-sized ideas for succeeding in creating and maintain smart partnerships.

  • - A Well Lived Life Through 140 Perspectives on Death and Its Teachings
    af Timothy Tosta
    168,95 kr.

    Birth is life's first miracle, shrouded in awe and mystery. Death, however, remains the proverbial elephant in the room--real and looming, but ignored. Death deserves more credit than it receives. Together with birth, death forms the container that shapes our lives. If we choose to acknowledge it, death offers a framework for examining life and living it more consciously, meaningfully, and lovingly. '#DEATHtweet Book01' seeks to disarm and demystify death, to expose its teachings, to guide us toward a life filled with purpose and meaning, allowing us to experience ourselves and our world in all its abundance. In 140 bite-sized perspectives, Timothy Tosta--attorney, author, cancer survivor, and seasoned volunteer hospice worker--shares with us the lessons he has learned from his own encounters with death. '#DEATHtweet Book01' inspires us to see our life experience as an incredible gift, to approach every human interaction with awareness and generosity, and to find meaning, balance, and happiness in our lives. Here is what others are saying about '#DEATHtweet Book01': "In this beautiful book, the lessons are entirely about living--how to create happier, richer lives. Each tweet is lovely in itself and part of a fabric that moves me and makes me think differently about my own life." Rick Foster, CoAuthor of 'How We Choose to Be Happy' and 'Choosing Brilliant Health' "Like snowflakes, each tweet is unique, perfect. With death as a backdrop, the effect of their cascading one upon the other is breathtaking!" Megory Anderson, Author of 'Sacred Dying' "'#DEATHtweet Book01' powerfully and beautifully captures the complexities of what it means to be human: to love, to ache, to live and yes, to die." Rev. Bruce Reyes-Chow, Pastor, Mission Bay Community Church "'#Deathtweet Book01' is a thought-provoking, and ultimately inspiring, meditation on living well." Karen Janowski, Partner, Ecostrategy Group '#DEATHtweet Book01' is part of the THINKaha series whose 100-page books contain 140 well-thought-out quotes (tweets/ahas).

  • - Career Transition Training and Services That Work in Today's Environment
    af Barbara Safani & Mitchell Levy
    153,95 kr.

  • - Critical Skills All Learning Professionals Can Put to Use Today
    af Bill Cushard & Mitchell Levy
    153,95 kr.

    Until very recently, virtually all corporate trainers and instructional designers followed the traditional route to training--they identified their organizations' needs and then prepared and delivered formal event-based programs that were primarily classroom or e-learning based. Several learning professionals still take this way, even though they probably realize it cannot survive much longer. In a fast-paced corporate environment, where customer needs evolve rapidly and competitors bear down harder and faster than ever, training professionals need to learn new pedagogical techniques and incorporate novel delivery systems to remain as contributing members of their organizations.Reputed training professional, Bill Cushard, and corporate veteran, Mitchell Levy know how to train the trainers for this new scenario. In #SUCCESSFUL CORPORATE LEARNING tweet Book02: Critical Skills All Learning Professionals Can Put to Use Today, they share five critical skills that every trainer needs to deliver innovative and cost-effective learning initiatives. They mold their readers' perspectives so that they can think afresh about how to support the businesses they serve. Bill and Mitchell demonstrate why learning professionals need to focus on results rather than activities, understand what businesses expect from any training, and speed up how they deliver training.Readers of Bill and Mitchell's timely new book will build skills that they need to be successful learning professionals for the future. The book clarifies the latest technologies in the field including mobile learning, which is transforming the delivery of education and training. Filled with practical ideas readers can implement in their jobs right away, this book also shares new terminology and state of the art thinking so that readers get current and relevant thoughts and ideas in their areas of expertise.#SUCCESSFUL CORPORATE LEARNING tweet Book02: Critical Skills All Learning Professionals Can Put to Use Today issues an urgent call for workplace learning professionals to learn brand new skills to keep up with a world that is moving faster than ever. This is an invaluable read for every corporate trainer or instructional designer who wants to remain relevant and contributing to his organization. #SUCCESSFUL CORPORATE LEARNING tweet: Critical Skills All Learning Professionals Can Put to Use Today is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).

  • - 140 Bite-sized Ideas to Create and Market Compelling Content
    af Ambal Balakrishnan
    153,95 kr.

    If you are under high pressure to develop and publish content quickly in order to reach your customers and prospects, you must read this book. As a digital marketer, you are told to develop blogs, wikis, podcasts, webcasts, YouTube videos--the list goes on. But have you stopped to ask:Why? What purpose does this content serve?How does this content fit in with my overall marketing strategy?How does marketing change with social media?What can content marketing do for my business?How do I reach prospects and customers by providing valuable content?Get answers to all of these questions and more in ''#CONTENT MARKETING tweet Book01'' by ClickDocuments Co-Founder Ambal Balakrishnan. Based on more than a decade of experience in engineering, program management, business development, and strategy and marketing, Balakrishnan''s collection of 140 bite-sized lessons will help you learn how to successfully navigate the world of content marketing and create compelling content that your customers and prospects will love.This is a book that you can read again and again. It''s Twitter-style format means you only have to spend a little of your time in order to gain a lot of insight. Read one or two tweets a day, or read the entire book in one sitting in thirty minutes or less. And then revisit its pages again and again to revive and relearn the important concepts you need to know to effectively and successfully create and market your content.''#CONTENT MARKETING tweet Book01'' is part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotes (tweets/ahas).

  • - 140 Bite-Sized Ideas to Help You Succeed in College
    af Marie B Highby & Julia C Schmitt
    153,95 kr.

    Success in high school does not necessarily translate into success at college. Entering college marks the transition to adulthood, which is why decisions made during the freshman year at college tend to impact the rest of a student¿s college experience¿and the rest of life. So how do students ensure that they survive and thrive in college? The bite-sized, common-sense, direct-to-action ideas in #STUDENT SUCCESS tweet will set entering freshman¿and all college students¿on the path to college success. This unique book will help students develop the tools, skills, and habits that are the prerequisites for success in college and in future careers.Authors Marie B. Highby and Julia C. Schmitt are ideally situated to share wisdom and ideas on the college experience. Marie, leadership coach and college instructor, brings to the book her first-hand experience working with students at San Jose State University. Julia, a recent Stanford grad as well as an environmental consultant and entrepreneur, brings the perspective of her own college experience along with the insights she¿s developed in her networking with current college students as well as other recent alums.Among many other things, readers of #STUDENT SUCCESS tweet will learn to plan their college careers proactively, establish healthy social networks, find the balance between life, class, and work, handle universal issues like emotional stress and homesickness, and navigate the way to be successful college graduates, learning lessons for life.#STUDENT SUCCESS tweet walks new college students through the big-picture life issues as well as the mundane yet unavoidable details associated with university life, all in a format that fits busy student schedules. Each tweet can be read in an instant¿between classes, during a study break¿and over time forms an ¿ahä moment to reflect upon and put into practice. This is the perfect quick guide to college for a time-crunched freshman, as well as a book containing sound advice for any young person.#STUDENT SUCCESS tweetis part of the THiNKaha series whose slim and handy books contain 140 well-thought-out quotations (tweets/ahas).

  • - Taking Your Career from Classroom to Cubicle
    af Heather R Huhman
    168,95 kr.

    The statistics are frightening. The National Association of Colleges and Employers' (NACE) 2009 Student Survey shows that just 19.7 percent of 2009 graduates who applied for a job actually have one. And, according to NACE's Job Outlook 2010 Fall Preview, employers expect to hire 7 percent fewer graduates from the college Class of 2010 than they hired from the Class of 2009. What's worse, this issue cannot completely be blamed on a poor economy. Entry-level hiring should have increased because many employers have laid off more expensive, experienced talent. So what's preventing new talent from entering the career marketplace?Millennials--those individuals born between 1977 and 1997 and also known as Generation Y--often expect college to teach them how to find jobs and are disappointed upon finding out this is not the case. And the career advice they do receive comes from "authority figures" (i.e., campus career center staff), whom they do not believe or trust. These graduates need practical and insightful guidance from someone who knows the challenges they face and how to overcome them."#ENTRYLEVELtweet Book01" by career expert Heather R. Huhman is a must-read for college students and recent grads who want to learn what it takes to find, land, and succeed in an entry-level career. In 140 tweet-style tips, Huhman provides a roadmap of what to do to impress hiring managers, how to create stand-out "career tools," and how to network during your job search with confidence in yourself and what you have to offer potential employers.Want to get ahead of your college colleagues? Get your copy of '#ENTRYLEVELtweet Book01' now, and let it guide you from classroom to career in approximately fifteen minutes--the perfect length of time for a busy student or job seeker.'#ENTRYLEVELtweet Book01' is part of the THINKaha series whose 100-page books contain 140 well-thought-out quotes (tweets/ahas).

  • - 140 Bite-Sized Ideas on How to Get and Keep Your Mojo
    af Dr Marshall (Consultant to Fortune 500 Corporations) Goldsmith
    168,95 kr.

  • - Enlightened Inspiration from a Rock and Roll Guru
    af Joe Heuer
    168,95 kr.

    What's your life's dream? Are you doing what you love and having fun doing it? Your dream is your birthright and you deserve to live the life you've always wanted. Don't be content going through life as an opening act when you can be a rock star! Rock and Roll Guru Joe Heuer is a living example of living a dream. Living your dream, he says, is possible, if you apply all the rock-and-roll mojo you can muster to believing in it and incorporating love, passion, inspiration, imagination, creativity, and fun to the process of achieving it. In his visionary book 'DREAMtweet Book01,' Heuer provides 140 rock-and-roll-infused, tweet-sized ideas that you can employ right now to begin living your dream. Based on his own life philosophies and the realization of his own dream as the Rock and Roll Guru, Heuer invites you to observe your own beliefs and consider whether they are moving you toward your dream. He encourages you to renew your passion, to bathe your dream in love and pursue it with intuition and abandon, to use your creativity to remove any challenges of attaining it, and to dance with pure joy to every beat of your own drum. 'DREAMtweet Book01' will inspire you to take action on your wildest dreams today! You will learn how to develop a vivid and compelling vision of your dream, while creating the foundation for pursuing it. You'll master the art of employing imagination to obliterate roadblocks as you invite a ton of fun into your exhilarating journey. Heuer inspires confidence and courage to live the life you've always wanted. Let this stimulating and compelling book be your guide as you turn your dreams into play. '#DREAMtweet Book01' is part of the THINKaha series whose 100-page books contain 140 well-thought-out quotes (tweets/ahas).

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