Bøger udgivet af Wiley John + Sons

Praise for Marketing 6.0 "Immersive marketing is intended to transport the customer into a story until she is convinced that she is there herself. In the process, real and illusory stimuli mix to form a new kind of perceived reality. This book guides us into this futuristic marketing world. Truly enlightening and thought-provoking." --HERMANN SIMON, Founder and Chairman, Simon-Kucher "Virtual, immersive worlds are rising fast. Old models won't work in these new realities. Marketing 6.0 is the best guide yet for marketers who aspire to lead the future." --ROB WOLCOTT, Co-Founder and Chairman, TWIN Global "Always at least a step ahead, the most astute and accomplished of all marketing thought-leaders, Philip Kotler, and his long-time co-authors Hermawan Kartajaya and Iwan Setiawan, once again shine a light on the path forward in one of the most complex and challenging marketing eras ever. Marketing 6.0 comprehensively and convincingly shows how marketers can thrive in a time of transformative technology and unprecedented change." --KEVIN LANE KELLER, E.B. Osborn Professor of Marketing, Tuck School of Business, Dartmouth College "Philip Kotler, the father of modern marketing, has the unique ability to identify emerging marketing trends and predict how they will change the business landscape. Marketing 6.0 is no exception. It outlines how the widespread adoption of augmented reality and virtual reality will impact the ways in which companies interact with their customers and explains why the future of marketing lies in creating immersive customer experiences." --ALEXANDER CHERNEV, Professor of Marketing, Kellogg School of Management, Northwestern University

A fun and engaging way to learn about personal finance In The Personal Finance Cookbook, Certified Financial Planner(TM) certificant and author Nick Meyer delivers a comprehensive toolkit for personal finance tasks like budgeting, investing, and buying a house. Written in the style of a cookbook, complete with engaging imagery and in list format, the book outlines the steps you need to take to complete various personal finance tasks. It helps remove the paralysis by analysis that often accompanies money-related tasks and assists you in taking positive action. You'll explore the best way to budget for your household, how to start investing, how to buy a home and a car, how to build your credit score, and how to apply for your first credit card. You'll also discover how to maximize credit card rewards and sign-up bonuses and even how to negotiate a signing bonus at your next job. Perfect for young working people, members of growing families, and people just starting to prepare for retirement, The Personal Finance Cookbook is an indispensable and fun resource for anyone hoping to get a better handle on their money situation once and for all.

How we move beyond burnout culture in an age of loneliness and instead reconnect with our deepest humanity and become authentic leadersWe've reached a tipping point. Today's ecologically and socially precarious world is calling for new solutions to old problems. But at this time of urgency the Millennial Generation, the largest generation in the United States, is faltering. Strapped with unprecedented student debt and suffering from the double-punch of recent financial crises, the Millennial cohort of 72.1 million Americans is called a new "Lost Generation." And these economic struggles have been accompanied by a crisis in mental health. Most self-help books that encourage individuals to "hack" life-to produce more and achieve more, even to "adult" more-are not meeting the needs of our time and may be part of the problem rather than the solution. Getting Over Ourselves shows people how they can orient to something beyond the endless and exhausting striving of achievement-oriented culture. It simultaneously offers a reprieve from burnout and a provocative call to move beyond the status-quo to tackle the problems of our time.This book challenges the premise of the self-help genre-namely, that there is a separate, solitary self in need of constant improvement. Rather, it identifies our generation's preoccupation with self-improvement as a source of their suffering and uses developmental psychology to guide members of this generation toward a new level of maturity--one that reconnects them with their deepest humanity and their greatest potential to lead in a troubled world.

Learn skills that will last a lifetime with Manga for Success!The Manga for Success series combines highly visual Manga stories with simple, clear explanations of the most important business and self-help concepts every young career professional needs to know to step up, stand out, and succeed. Titles include:* The Psychology of Personal Growth and Better Relationships* Business Problem-Solving and Strategy* Marketing* Leading Teams and Meetings* Managing Change* Resilience, Confidence, and Positive ThinkingApplicable in both business and personal life, these books have the potential to change your life for the better--and you'll have fun reading it. Find out why the Manga For Success series--now available in English for the first time--is so popular in Japan, Korea, and beyond.

Master the four disciplines of strategic fitness essential to executive performanceIn Strategic, New York Times and Wall Street Journal bestselling author Rich Horwath delivers an incisive roadmap to help leaders at all levels think, plan, and act strategically to navigate every business challenge they face. The book offers business leaders a proven framework--the Strategic Fitness System--containing dozens of tools, techniques, and checklists to confidently master every area of the business, from designing market-winning strategies to shaping the organization's culture.The practical content will help executives in any industry improve what research has shown to be the most important leadership factor to an organization's future success--strategic competence--and use this skill to transform complexity to clarity in charting their strategic direction. The book features:* A common language for strategy and business planning* Practical tools for developing the four dimensions of executive fitness key to advancing the company's growth: strategy, leadership, organization, and communication* Techniques for designing enduring competitive advantage and frameworks for creating innovative new value for customers* Methods for evolving the business model to transform the trajectory of the business* The Strategic Quotient (SQ)--a validated assessment of an executive's strategic thinking, planning, and executionWith practical tools and dozens of real-world examples, readers of Strategic will immediately be able to set direction, create advantage, and achieve executive excellence. Be more than tactical--be Strategic.

Seize your place in a new era in commerce and industryIn Strategy in The Age of Disruption, a team of dedicated strategists delivers an exciting and practical guide to Industry 4.0, a commercial transformation that's impacting every facet of the market, the environment, and our social lives. You'll learn what Industry 4.0 is, what it means for you and your company, and how you--as a leader, manager, expert, entrepreneur, or investor--can capitalize on it and put it into practice.This is a complete handbook on strategic execution. It's a step-by-step tutorial designed to get you to clearly see your strategic position, the choices available to you, and how to execute on those choices. You'll also find:* Ways to move beyond outdated business models that no longer serve the companies that follow them* Common myths about strategy and how to put them to bed for good* Deep and insightful explanations of the fourth industrial revolution and what it means for your sector and companyHighly visual and endlessly engaging, Strategy in The Age of Disruption will systematically guide you through how to manage the challenges of the present and the promise of the future.

Modern Auditing has become established as one of the leading textbooks for students taking university and professional courses in auditing. This extensively revised third edition continues to provide the reader with a comprehensive and integrated coverage of the latest developments in the environment and methodology of auditing.Aimed at introductory level courses in auditing at undergraduate, graduate and professional levels, it develops the auditing process in a logical and sequential manner enabling the reader to progressively consolidate their understanding of the concepts and process.The book contains a strong pedagogical framework including: chapter overviews, learning objectives and checks, review questions, professional application questions, case studies and a glossary of technical terms.New features include:* Updated coverage of developments in companies legislation, regulation and corporate governance* Discussion of new developments in ethical codes* Coverage of the latest audit risk standards and the impact of the IAASB's Clarity Project* Focus on changes in professional statements and structure and the increasing influence of IFAC

A straightforward explanation of root cause analysis and systems thinking, illustrating, with real-world examples and first-hand accounts, why things can 'slip through our fingers' and what to do to reduce the chances of things going off track.Beyond the Five Whys summarises, for the first time, many of the tried and tested ways of understanding problems using insights from aviation, high reliability organisations and a range of thought-provoking sources. The book provides readers with a clear and structured explanation how to analyse setbacks and head off problems in the first place. It will challenge much of the received wisdom, such as the idea there can be one root cause or that a person or bad culture could be a root cause.Specific areas covered:* Learn what root causes are, how they differ from immediate and contributing causes and why it's so important to go beyond the Five Whys technique for root cause analysis.* Recalibrate the way you think about things going wrong, incorporating insights from systems thinking, so you can be clearer what 'cultural' or systemic problems mean in practice.* Learn about the eight principal ways things can slip through our fingers.* Go beyond the blame game and firefighting to avoid the never ending cycle of repeating issues.* Strengthen your ability to read the output of a 'lessons learned' or enquiry report.* Get a fresh perspective, using these techniques, on why the Titanic tragedy turned out so badly, and understand the numerous parallels between what happened then and a range of recent setbacks we have seen, such as the Covid 19 pandemic.* Consider the broader application of these techniques to some of the challenges we face in the 21st century.Beyond the Five Whys also contains supplemental guidance how to make improvements in an organisation. It is of value to business managers and those in specialist roles such as GRC, ESG, risk, compliance, quality, project management, H&S, IT, and internal audit roles.

An up-to-date and practical resource for the diagnosis and treatment of exotic companion mammal diseases and conditionsThe revised third edition of Blackwell's Five-Minute Veterinary Consult: Small Mammal provides key information on diseases and conditions commonly seen in small exotic mammals in a concise, accessible format. Each identically formatted topic presents essential details for diagnosing and treating these common pets. The Third Edition has been thoroughly updated throughout, and adds hedgehogs and sugar gliders to the existing rabbit, rodent, ferret, chinchilla, and guinea pig coverage.The book is organized alphabetically for easy access by busy practitioners and students. A companion website offers client handouts that can be downloaded and distributed to clients.Readers will find:* Fast access to key information for the treatment of small exotic pets* Concise descriptions of a wide range of diseases and conditions seen in these species* Detailed, up-to-date information on diagnostic and treatment options* Extensive appendices, including common dosages and normal values for a variety of exotic companion mammals* Client education handouts on the companion website, covering topics like chronic, intermittent diarrhea in rabbits and dental malocclusion in guinea pigsDesigned for small animal general veterinary practitioners, exotic animal veterinarians, and laboratory animal veterinarians, Blackwell's Five-Minute Veterinary Consult: Small Mammal's consistency and broad coverage benefits anyone involved in providing veterinary care to exotic companion mammals.

Japanese women are an enigma to the world. Demure and exotic, they are often portrayed as sufferers in the chauvinistic culture - for example, married women on average spend as twice as long time on chores compared to their partners. Designated to a second-class citizen status in the working world, they are ultra-minority in the decision-making positions (e.g. half of public companies have all-male boards). It is lamentable when more than thirty years have passed since the Equal Employment Act was enacted in 1987."And where are the women?" asks a perplexed Belgian CEO who freshly assumed his role at a blue-chip Japanese company, Mitsubishi Chemical Holdings. This book tries to answer this question through firsthand interviews with successful senior Japanese women who have embarked on a career around 1987, thus approaching retirement. They range from corporate, entrepreneurs to academic. They are a minority compared to their male peers in the cohort, but they present a wide spectrum of how a minority can carve out a long and rewarding career. Diversity of their colorful lives tells a reality of Japanese women not relegated to a monolithic, victimized position in the society. Often their careers take an unexpected turn making them more thrilling rides than straightforward paths of men. The mentors play an important role. The role models are often amiss, but not missed by these trailblazers. It is also about riding the wave - if the employer is routing for women to ascend, why feel ashamed about seizing the opportunity? They are tales of individual struggles and triumphs. The women are funny and forthcoming. Much has changed throughout their career, but there is still a long way to go. Having been there done that, they share their observations for what needs to be done.Prefacing these stories will be the societal context within which the readers should associate each chronicle. Fresh Tracks offers lessons on individual survival and provides a recipe for further societal changes to pave the way for next generation. Each chapter will include a list of recommendations which the public and private sectors can make so Japan can further facilitate the rise of women in the working world.Key takeaways:* How to craft successful careers from an underdog position* What advantages and disadvantages Japanese society offer working women* How to make the working world more gender-equitable

57th edition of the gold standard in US stock market trend, patterns, and cyclesIn Stock Trader's Almanac 2024, veteran trader and market strategist Jeffrey Hirsch delivers the latest edition of the most trusted source used by traders around the world to make sense of the complexities of the US stock market. You'll master key cycles and trends, including the "January Barometer," the "Santa Claus Rally," the "Best Six Months," and the four-year "Presidential Election Cycle" as you learn to trade and invest with confidence.You'll explore strategies for getting a handle on increased market volatility, identifying past periods of exceptional price movement in the market, as well as streaks of positive and negative performance likely to repeat themselves. You'll also find:* Month-by-month strategies that deliver reliably outsized market returns based on cyclical trends* Key explanations and descriptions of seasonal and annual cycles that consistently repeat themselves, year after year* Strategies and techniques that promise--and deliver--a sizeable impact on your investing bottom-lineFor 57 years, the Almanac has offered savvy investors the freshest data and most insightful advice. Stock Trader's Almanac 2024 is the comprehensive roadmap to investing eagerly anticipated by day traders, long-term investors, and portfolio managers alike.

This international bestselling book on acute paediatric care is the coursebook for the Advanced Life Support Group s Advanced Paediatric Life Support (APLS). It uses their practical approach, a tried and tested method of treating children during the crucial first few hours of a life threatening condition. Advanced Paediatric Life Support is used in emergency and paediatric departments, by physicians, nurses and allied health professionals, and its clear layout and straightforward style make it a highly practical tool both for training and in the event of an emergency. The fifth edition includes major new features bringing it right up to date, including: The latest International Liaison Committee on Resuscitation (ILCOR) 2010 Guidelines A discussion on the importance of human factors A new and improved design including full colour photographs and diagrams With this book at hand, paediatric and emergency staff can be confident in having comprehensive and authoritative guidance on the first principles of recognising life threatening conditions through to all the procedures necessary to save a child s life.

Lay down some tracks--no garage required!GarageBand has become the default musical sketchpad for both well-known artists and hobbyists musicians who want a simple way to record, edit, and share their own tunes. GarageBand For Dummies is your go-to guide to navigating the interface and making the tweaks to create your own songs.Look inside to discover how to lay down a beat with the virtual drum kits, layer on sweet sounds with built-in virtual instruments, and attach simple hardware to record vocals or live instruments on a Mac, iPad, or even an iPhone.* Use built-in instruments to create a song* Attach your guitar or mic to record live sounds* Export your final product or individual tracks* Add effects and edit your songGarageBand is the simplest way to create basic tracks without investing in costly hardware and learning a complex digital audio workstation software package--and this book shows you how.

Are you suffering from Data Presentation Zombification?Billions of dollars and thousands of hours are lost every year during ineffective business meetings worldwide. Data practitioners painstakingly present their valuable analytical insights, only to fall flat, inspiring more yawns than yeses.In Present Beyond Measure: Design, Visualize, and Deliver Data Stories That Inspire Action, Lea Pica provides a 4-phase, step-by-step blueprint for planning, designing, visualizing, and delivering compelling data storytelling in business presentations. Following her blueprint, you will learn how to use neuroscience and cinematic storytelling techniques to galvanize your stakeholders into action.By the final page, you'll know exactly how to:* Choose the data that matters most to your decision-makers* Speak to different stakeholder audience personality types (even the most challenging)* Infuse your data presentation with a persuasive narrative storyline* Craft strategic recommendations that get approved and implemented* Design simple, stunning slides that communicate without confusing* Transmit your data story with best-practice data visualization techniques* Avoid the most common data visualization violations and charting pitfalls* Prepare for and deliver your presentation like a professional speaker* Navigate challenging meeting conversations and logistics with easeWhether you work with little or big data, this book will show you how to prevent presentation zombies and inspire the action and credibility you and your organization deserve.

Set yourself up for business success with this pocket-sized playbookPacked with research, stories, and practical tools you can apply immediately, The Pocket MBA is an essential handbook for taking your business and your leadership to the next level. From mansplaining to motherhood, women face unique challenges when it comes to running a successful business. But whatever challenges you personally face, The Pocket MBA shares the insightful tips and strategies that will give you a head-start as a leader, manager, and owner.In four accessible parts, you'll uncover the key components for a rock-solid team and a booming business. Whether you're going it on your own or you're working with a franchise, you'll learn effective ways to:* Lead yourself: Learn how to align your leadership with your values, and how to ground and centre yourself so that you can respond more effectively to challenges.* Lead your team: Get tips for recruiting and coaching staff so you can forge a happy, motivated, high-performing team of employees (who want to stick with you!).* Lead your clients: Learn the framework that will keep your clients happy and returning again and again--generating more positive reviews and word-of-mouth.* Lead your business: Discover practical models and metrics for assessing your ideas and making those critical business decisions.Perfect for busy women in any industry, The Pocket MBA is a short and sweet playbook that will help you grow your business into a thriving, profitable enterprise.

Build strong connections to accelerate sales resultsIn The Power of Value Selling: The Gold Standard to Drive Revenue and Create Customers for Life, sought-after trainer and sales leader Julie Thomas delivers an exciting new take on buyer-centric selling to modern buyers. In the book, you'll learn value-based selling techniques to become a trusted business advisor who instills confidence in buying decisions despite unpredictable business environments.This actionable guide to improved business conversations--ones that build trust and human-to-human connections--enables you to focus the sales conversation on value, instead of price, and identify business issues that create urgency to unlock new sales opportunities. You'll also find:* Strategies for selling to the C-suite, closing more business, expanding your sales footprint, managing global accounts and generating consistent renewal sales* Methods for building credibility and rapport with your buyers along with proven sales prospecting strategies to win time on their increasingly packed calendars* Ways to motivate buyers to take action and improve sales forecast accuracy through a repeatable opportunity qualification framework* Actions for aligning your revenue engine and enabling all of your customer-facing teams to improve the customer experience.An indispensable guide for seasoned revenue professionals and B2B sales leaders seeking to boost their real-world performance, deepen customer relationships and improve customer experience, The Power of Value Selling will also benefit early-career salespeople looking for practical sales strategies that work in competitive markets.

The latest edition of the world's leading dermatology textbookRook's Textbook of Dermatology, 10th Edition is the most definitive, comprehensive and illustrated reference work in dermatology worldwide. Fully updated by experts from around the world, the book highlights the latest key evidence-based developments in pathogenesis, diagnosis and treatment of skin disorders. A highly intuitive resource and invaluable clinical companion for both those training and those fully qualified in dermatology, other highlights of Rook's Textbook of Dermatology, 10th Edition include:1. Comprehensive review of essential basic science, skin biology and pharmacology2. More than 3000 clinical illustrations3. Histological images to aid clinicopathological correlation4. Up-to-date management details for all major dermatological disorders including emerging infections5. All chapters fully referenced together with highlighted key references6. Quick reference to essential facts, treatment ladders and management algorithms7. Chapter dedicated to global skin health and inequalities8. Description of the spectrum of presentations in dermatoses in skin of colour9. Thorough review of surgical and aesthetic dermatology10. On-line videos of practical proceduresRook's Textbook of Dermatology, 10th Edition is universally recognised as the most complete reference work for dermatologists of all experience levels and dermatology students worldwide.

Get a sneak peek into the future of technology, finance, and the metaverseIn The Web3 Era: NFTs, the Metaverse, Blockchain and the Future of the Decentralized Internet, renowned finance and technology expert David Shin connects pivotal moments from the history of human progress and global trade with current events that are shaping the world of tomorrow through a fascinating and insightful exploration of the long-term, next-level use cases of non-fungible tokens and digital assets, and their implications for industries that leverage these advancements. In the book, you'll find discussions of the challenges and opportunities for institutions awaiting the arrival of the Web3 space; how old Western central powers are struggling to keep up with the digital currencies of the East; and why our voices will matter as consensus-driven tribes converge to form DAOs. You'll also discover the potential of blockchain as a pivotal engine for driving the metaverse economy and transforming contemporary web infrastructure into a decentralized network of free trade and social interaction governed by users themselves.The author covers topics that include:* The potential institution of a smart treasury in a digital economy* The convergence of metaverse infrastructure with decentralized finance, creating a virtual world of open finance* Use cases for government-backed digital tokens in a variety of industries, including education, healthcare, and banking* Social interactions and commerce tied to Soulbound-identity, A.I. technology, archeological revelations, de-dollarization, and the rising Global SouthAn essential and one-of-a-kind resource for business leaders, executives, entrepreneurs, investors, and finance professionals, The Web3 Era: NFTs, the Metaverse, Blockchain and the Future of the Decentralized Internet will also benefit technology enthusiasts, digital marketers, and digital transformation specialists who seek to gain invaluable insights into the future of technology and finance, as well as anyone who believes that we are in need of a new system of governance for a better tomorrow.

Learn how your team can communicate, congregate and collaborate more effectively than everSmart Teams will help your team to go beyond personal productivity to build a culture where productivity thrives. This book shows you how to turn around the unproductive team behaviours that create friction. You'll learn the 'superproductive' behaviours that promote flow and the most impactful productivity principles for working better together. Smart Teams shares the practical guidelines and key skills you need to lead a productive, cooperative team.Email noise, unproductive meetings and poorly organised projects can stifle creativity and disrupt everyone's workflow. A culture that isn't productive results in long hours, more stress, and a lack of balance. But by raising awareness of how our behaviours impact our work and our colleagues, you build the desire and capability to change within your team. This book is packed with tips, guidelines and expert insights for leaders and managers at any level.* Foster a culture of 'superproductivity'* Create a set of Smart Team principles to guide cooperation* Run fewer, shorter and more effective meetings* Collaborate more productively on projects* Reduce urgency, interruptions and email noisePeople want their work to matter, they want to make an impact and they want to do it all with a healthy work-life balance. Productivity is the key to making it all happen! Smart Teams shows you how to implement the culture shift that will allow your team to flourish.This book is part of the Smart Productivity series, helping readers find practical solutions for better managing their time, energy and focus.

Der weltbekannte Wissenschaftler Vaclav Smil analysiert das kritische Thema der nachhaltigen Ressourcennutzung, das für Forschung und Politik von großem Interesse istIm Laufe der Zeit ist die moderne Welt von Materialströmen in ungeahntem Ausmaß abhängig geworden. Selbst die effizientesten Produktionsverfahren und ein größtmöglicher Recyclinganteil reichen möglicherweise nicht aus, um die Dematerialisierung so weit voranzutreiben, dass sie die zunehmende Nachfrage nach Materialien ausgleichen könnte, die aus dem anhaltenden Bevölkerungswachstum und steigenden Lebensstandards entsteht.In Materials and Dematerialization werden die wichtigsten Materialien der Geschichte betrachtet, von Holz und Stein über Metalle und Legierungen bis zu Kunststoffen und Silizium, mit einer Beschreibung ihrer Gewinnung bzw. Herstellung und der wichtigsten Anwendungen. In einer detaillierten Analyse werden die steigende Produktivität bei der Gewinnung und Verarbeitung, Synthese, Veredelung und Verteilung von Materialien sowie die Energiekosten und die Umweltauswirkungen des zunehmenden Materialverbrauchs untersucht. Gleichzeitig wird die Beziehung zwischen sozioökonomischer Entwicklung und Ressourcennutzung insbesondere in Bezug auf die wichtigsten Technologien und Innovationen betrachtet. Das Buch endet mit einem Ausblick auf die Zukunft. Erörtert werden dabei die Möglichkeiten der Dematerialisierung, eine mögliche Beschränkung von Materialien und eine aktualisierte Einschätzung des Materialbedarfs sowie die Prognosen für die nächsten Jahrzehnte.Nach dem großen Erfolg seiner Veröffentlichung von 2013 hat Vaclav Smil sein wegweisendes Werk nun gründlich überarbeitet. In der neuen Ausgabe werden die Fortschritte der letzten zehn Jahren herausgestellt, und auch die Statistiken und Literaturhinweise wurden auf den Stand von 2022 gebracht. Zudem enthält die aktualisierte Ausgabe neue Inhalte, die sich ausdrücklich damit befassen, welche Materialien für die globale Energiewende und die Lebensmittelsicherheit einer weiterhin wachsenden Weltbevölkerung erforderlich sind.

A little birdy told us you needed to know more about MastodonReady to escape the drama of existing social media platforms and try something new and awesome in the world of social media? In Mastodon For Dummies, experienced tech trainers Chris Minnick and Mike McCallister show you exactly how to use Mastodon, the hot decentralized social media offering on the web and destination for thousands of social media migrants. Learn how to sign up for the service on your choice of server and get familiar with the rules of what's sure to become your new favorite app. You'll discover how to connect with other people, attract your own followers, and make yourself right at home in the Mastodon community.In the book, you'll find:* Easy-to-follow instructions on how to choose the Mastodon server that suits you best* Instructions for establishing new connections on a new social platform and learning the rules of the road* Tips for conducting business on Mastodon and making a home for your home-based business or brand on the social media service* Step-by-step guides on launching your very own serverIf you're ready to leave old social platforms in the rear-view and try something new, grab a copy of Mastodon For Dummies.

The world is changing, and so must our understanding of leadership. Through the stories of trailblazing female leaders, discover what leadership can look like and how you can become a catalyst for change.In Leading Our Way, renowned executive and author Gaia van der Esch shares an inspiring collection of leadership stories from seven iconic women around the world. Stories that explore new leadership models, concepts and tools, to inspire action and solve global challenges.Featuring exclusive interviews with Christiana Figueres, Gitanjali Rao, Becky Sauerbrunn, Diane von Furstenberg, Tawakkol Karman, Comfort Ero and Gloria Steinem, this book examines key trends in leadership, and in how female leaders from across the globe are redefining its meaning, surfacing essential patterns and ideas to re-imagine our present and future. You'll find:* In-depth discussions of how women - still heavily under-represented in leadership positions and debates - are contributing to changing our cultural, economic and political scene* Strategies for overcoming the mounting polarization in our communities, companies, and countries, by re-focusing on the common ground and the common good - for humanity and for our planet* Tools and inspiration to become an effective leader and act as a catalyst for change in your organisation, your community, your country, as we collectively strive to overcome today's global challenges and build a fair and sustainable worldAn inspiring and essential new exploration of leadership, Leading Our Way is a must read for both men and women in leadership positions and those who aspire to them. A stepping-stone to build your purpose, find inspiration, and lead in your own way.

Learn the lingua franca of East Africa Swahili is the most widely spoken language in sub-Saharan Africa. Swahili For Dummies introduces you to the official language of Tanzania and Kenya, helping you learn the basics and teaching you essential phrases to use in everyday situations. With the popular--and easy--Dummies language learning method, you can travel, work, eat out, shop, and even go to the doctor in Swahili-speaking regions. Plus, you'll learn some neat tricks for picking up the language quickly, so you can embark on your Swahili-speaking adventure right away. Inside... Must-know expressions Grammar basics Numbers, dates, and time Small talk and directions Phrases for e-mail & texting Business and travel phrases Common Swahili proverbs Mini-dictionary & verb chart