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Advertising as Communication

af Gillian Dyer

indgår i Studies in Culture and Communication serien

Advertising as Communication af Gillian Dyer
Bag om Advertising as Communication

As consumers, we all encounter advertising as part of our daily lives. However we are often unaware of its more subtle form of persuasion. This book examies advertising in modern society and also views its cultural and economic impact.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781138136670
  • Indbinding:
  • Hardback
  • Sideantal:
  • 248
  • Udgivet:
  • 26. november 2015
  • Størrelse:
  • 129x198x0 mm.
  • Vægt:
  • 453 g.
  • BLACK NOVEMBER
  Gratis fragt
Leveringstid: 2-4 uger
Forventet levering: 18. december 2024

Bag om Gillian Dyer

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Beskrivelse af Advertising as Communication

As consumers, we all encounter advertising as part of our daily lives. However we are often unaware of its more subtle form of persuasion. This book examies advertising in modern society and also views its cultural and economic impact.

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