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Business Event Legacies

- Global industry case studies

Business Event Legacies
Bag om Business Event Legacies

A cutting edge understanding of the legacy in the field of business events, crucial to the future of the industry. Through eight case studies it explores how business events broker new innovations, generate trade and investment, support local communities, academics, industry, and government agendas, and drive knowledge economies.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781911635307
  • Indbinding:
  • Paperback
  • Sideantal:
  • 256
  • Udgivet:
  • 30. november 2021
  • Størrelse:
  • 189x246x0 mm.
  • BLACK NOVEMBER
Leveringstid: Ukendt - mangler pt.

Beskrivelse af Business Event Legacies

A cutting edge understanding of the legacy in the field of business events, crucial to the future of the industry. Through eight case studies it explores how business events broker new innovations, generate trade and investment, support local communities, academics, industry, and government agendas, and drive knowledge economies.

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