Udvidet returret til d. 31. januar 2025

Customer Experience Management

- The Experiential Journey

Bag om Customer Experience Management

Building Experience Value in organizations. Strategies for Growth and Return on Investment. A dynamic resource on "experience marketing" and management Organizations that want to deliver required outcomes can do so by shifting gears from traditional 'command and control tactics', to a more collaborative way of working with customer interactions, ensuring relevant skills and capabilities are made available. By investing in technology, organizations that support the customer experience can provide accurate forecasting, customer insight, and the skills and capabilities regardless of their location and time zone. Processes that span the back office to the front office should provide real-time insight into the interpersonal experience journeys and enable co-creation of goods and services.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9798667500735
  • Indbinding:
  • Paperback
  • Sideantal:
  • 626
  • Udgivet:
  • 19. juli 2020
  • Størrelse:
  • 152x229x35 mm.
  • Vægt:
  • 907 g.
  • BLACK WEEK
Leveringstid: 2-3 uger
Forventet levering: 14. december 2024

Beskrivelse af Customer Experience Management

Building Experience Value in organizations. Strategies for Growth and Return on Investment. A dynamic resource on "experience marketing" and management Organizations that want to deliver required outcomes can do so by shifting gears from traditional 'command and control tactics', to a more collaborative way of working with customer interactions, ensuring relevant skills and capabilities are made available. By investing in technology, organizations that support the customer experience can provide accurate forecasting, customer insight, and the skills and capabilities regardless of their location and time zone. Processes that span the back office to the front office should provide real-time insight into the interpersonal experience journeys and enable co-creation of goods and services.

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