Udvidet returret til d. 31. januar 2025

Bøger af A. Arbore

Filter
Filter
Sorter efterSorter Populære
  • - Managing the Present, Imagining the Future
    af Enrico Valdani & Alessandro Arbore
    1.462,95 kr.

    This book proposes a new framework to effectively manage both offensive and defensive marketing strategies. It reinterprets the competitive challenge as a circular journey, that is, an endless sequence of three competitive "seasons." The authors call them the games of movement, imitation, and position.

Gør som tusindvis af andre bogelskere

Tilmeld dig nyhedsbrevet og få gode tilbud og inspiration til din næste læsning.