Making It Up As I Go Along.

'Making It Up As I Go Along' is the memoir of Simon King, a British copywriter, creative director and inventor. The memoir frames many of Simon's concepts, ideas and inventions, along with anecdotes and interactions with well-known celebrities and business entrepreneurs in England and America.The narrative jumps back and forth chronologically, as Simon's life is described and remembered. This is Jamie Graham's second novel, from which much of his life can be inferred.