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Marketing God

Bag om Marketing God

Marketing God is a crash course unlike any you've had before, meant for Catholic parishes, dioceses, religious orders, Catholic organizations, start-ups, apostolates, and anyone who is passionate about their Christian faith and looking for ways to share it effectively. Donna Heckler, a global marketing executive who has served a variety of multibillion-dollar organizations with names you know, offers her winning strategies and critical corporate marketing insights to faith-based organizations to help them build their brands and craft messages that are relevant, meaningful, and true. This primer on effective marketing and communication in the context of faith includes: Forty identified corporate strategies that are most critical to faith-based organizations A no-nonsense approach to marketing, branding, and positioning your parish or organization Simple strategies you can start using today Scripture references that help illustrate the strategies A handy glossary of marketing terms for the non-marketer You will learn (and quickly) that marketing is not a bad word for Catholics "¬‚¬" or for any Christians. It's a concept, complete with a series of tactics, that can be employed to help further the Kingdom.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781681924007
  • Indbinding:
  • Paperback
  • Sideantal:
  • 184
  • Udgivet:
  • 26. juli 2019
  • Størrelse:
  • 137x8x213 mm.
  • Vægt:
  • 227 g.
  • BLACK WEEK
Leveringstid: Ukendt - mangler pt.

Beskrivelse af Marketing God

Marketing God is a crash course unlike any you've had before, meant for Catholic parishes, dioceses, religious orders, Catholic organizations, start-ups, apostolates, and anyone who is passionate about their Christian faith and looking for ways to share it effectively. Donna Heckler, a global marketing executive who has served a variety of multibillion-dollar organizations with names you know, offers her winning strategies and critical corporate marketing insights to faith-based organizations to help them build their brands and craft messages that are relevant, meaningful, and true. This primer on effective marketing and communication in the context of faith includes: Forty identified corporate strategies that are most critical to faith-based organizations A no-nonsense approach to marketing, branding, and positioning your parish or organization Simple strategies you can start using today Scripture references that help illustrate the strategies A handy glossary of marketing terms for the non-marketer You will learn (and quickly) that marketing is not a bad word for Catholics "¬‚¬" or for any Christians. It's a concept, complete with a series of tactics, that can be employed to help further the Kingdom.

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