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Media Economics

- Theory and Practice

Bag om Media Economics

This thoroughly updated third edition focuses on the primary concerns of media economics, the techniques of economic and business analysis, and the overall characteristics of the media environment; and explores contemporary business practices within spec

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781138834255
  • Indbinding:
  • Hardback
  • Sideantal:
  • 312
  • Udgivet:
  • 29. juni 2015
  • Udgave:
  • 3
  • Størrelse:
  • 152x229x0 mm.
  • Vægt:
  • 566 g.
  • BLACK NOVEMBER
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Leveringstid: 8-11 hverdage
Forventet levering: 5. december 2024

Beskrivelse af Media Economics

This thoroughly updated third edition focuses on the primary concerns of media economics, the techniques of economic and business analysis, and the overall characteristics of the media environment; and explores contemporary business practices within spec

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