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Metaphor and Persuasion in Strategic Communication

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This groundbreaking work adopts an alternative metaphor-based approach to challenge, unpack, and redefine our understanding of persuasion and strategic communication and the extents to which they shape political discourse.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781138732414
  • Indbinding:
  • Hardback
  • Sideantal:
  • 270
  • Udgivet:
  • 19. oktober 2018
  • Størrelse:
  • 236x160x17 mm.
  • Vægt:
  • 540 g.
  • BLACK NOVEMBER
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Leveringstid: 2-4 uger
Forventet levering: 7. december 2024

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This groundbreaking work adopts an alternative metaphor-based approach to challenge, unpack, and redefine our understanding of persuasion and strategic communication and the extents to which they shape political discourse.

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