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Practical Web Analytics for User Experience

- How Analytics Can Help You Understand Your Users

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Teaches you how to use web analytics to help answer the complicated questions facing UX professionals. This book includes a quantitative approach for measuring a website's effectiveness and the methods for posing and answering specific questions about how users navigate a website.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780124046191
  • Indbinding:
  • Paperback
  • Sideantal:
  • 256
  • Udgivet:
  • 14. august 2013
  • Størrelse:
  • 192x234x12 mm.
  • Vægt:
  • 510 g.
Leveringstid: Ukendt - mangler pt.
Forlænget returret til d. 31. januar 2025
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Teaches you how to use web analytics to help answer the complicated questions facing UX professionals. This book includes a quantitative approach for measuring a website's effectiveness and the methods for posing and answering specific questions about how users navigate a website.

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