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Public Relations, Branding and Authenticity

- Brand Communications in the Digital Age

Bag om Public Relations, Branding and Authenticity

Public Relations, Branding and Authenticity: Brand Communications in the Digital Age explores the role of PR and branding in society by considering the notion of authentic communications within the context of an emerging digital media environment.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780367077655
  • Indbinding:
  • Hardback
  • Sideantal:
  • 186
  • Udgivet:
  • 5. februar 2020
  • Størrelse:
  • 242x224x12 mm.
  • Vægt:
  • 442 g.
  • BLACK FRIDAY
    : :
  Gratis fragt
Leveringstid: 2-4 uger
Forventet levering: 21. december 2024
Forlænget returret til d. 31. januar 2025

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Public Relations, Branding and Authenticity: Brand Communications in the Digital Age explores the role of PR and branding in society by considering the notion of authentic communications within the context of an emerging digital media environment.

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