Sports Events, Society and Culture

This innovative volume moves beyond existing operational approaches to events studies by exploring sports events as social, cultural, political, and mediatised phenomena. The core themes of consumption, media technologies, representation, identities and culture are discussed to offer new insight into how sports events contribute to generation of individual and shared meaning over personal, community and national identities as well as the issues of conflict and power associated with these. The book takes a multi-disciplinary approach with contributions from areas including sports studies, media studies, sociology, cultural studies, communications, politics, tourism and gender studies.