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Bag om Using Focus Groups in Research

Focus groups are often under-used as a tool for research. This practical guide offers advice on: planning and organising focus groups; what types of questions to use; limitations and advantages of using these groups in research; collecting data at group sessions; and how to analyse data.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780826464729
  • Indbinding:
  • Paperback
  • Sideantal:
  • 104
  • Udgivet:
  • 1. december 2003
  • Størrelse:
  • 167x215x6 mm.
  • Vægt:
  • 146 g.
Leveringstid: 2-3 uger
Forventet levering: 22. januar 2025

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Focus groups are often under-used as a tool for research. This practical guide offers advice on: planning and organising focus groups; what types of questions to use; limitations and advantages of using these groups in research; collecting data at group sessions; and how to analyse data.

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