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Winning at New Products, 5th Edition

- Creating Value Through Innovation

af Robert Cooper
Winning at New Products, 5th Edition af Robert Cooper
Bag om Winning at New Products, 5th Edition

A fully updated edition of the classic business reference book on product development from a world renowned innovation management scholar

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780465093328
  • Indbinding:
  • Paperback
  • Sideantal:
  • 448
  • Udgivet:
  • 28. September 2017
  • Størrelse:
  • 151x229x31 mm.
  • Vægt:
  • 454 g.
Leveringstid: Ukendt - mangler pt.

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A fully updated edition of the classic business reference book on product development from a world renowned innovation management scholar

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