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Advances in Advertising Research (Vol. XII)

Bag om Advances in Advertising Research (Vol. XII)

This volume is a compilation of research presented at the 19th International Conference in Advertising (ICORIA), held in Bordeaux (France) in June 2021. Renowned scholars from around the globe share their knowledge and contribute to state-of-the-art research on advertising research. This volume is intended to academic, professional and student readership.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783658404284
  • Indbinding:
  • Hardback
  • Sideantal:
  • 376
  • Udgivet:
  • 11. april 2023
  • Udgave:
  • 23001
  • Størrelse:
  • 153x25x216 mm.
  • Vægt:
  • 598 g.
  Gratis fragt
Leveringstid: 8-11 hverdage
Forventet levering: 7. marts 2025

Beskrivelse af Advances in Advertising Research (Vol. XII)

This volume is a compilation of research presented at the 19th International Conference in Advertising (ICORIA), held in Bordeaux (France) in June 2021. Renowned scholars from around the globe share their knowledge and contribute to state-of-the-art research on advertising research. This volume is intended to academic, professional and student readership.

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