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Advertising International

- The Privatisation of Public Space

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A survey of the changes in the advertising industry in the last twenty years including coverage of the emergence of international conglomerates and the diversification of the agencies into public relations and media buying.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781138178946
  • Indbinding:
  • Hardback
  • Sideantal:
  • 260
  • Udgivet:
  • 27. januar 2017
  • Størrelse:
  • 156x234x0 mm.
  • Vægt:
  • 453 g.
  • BLACK WEEK
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Leveringstid: 8-11 hverdage
Forventet levering: 9. december 2024

Beskrivelse af Advertising International

A survey of the changes in the advertising industry in the last twenty years including coverage of the emergence of international conglomerates and the diversification of the agencies into public relations and media buying.

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