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Alchemy

- The Magic of Original Thinking in a World of Mind-Numbing Conformity

Bag om Alchemy

Alchemy, a book by Rory Sutherland, is a fascinating journey into the world of decision making and perception. Published in 2021 by Ebury Publishing, it's a captivating exploration of human behavior and the power of irrational thinking. This book, a must-read for anyone interested in understanding why we do what we do, is a unique blend of psychology, economics, and general knowledge, all woven together in a way that's both entertaining and enlightening. Sutherland, a master of his craft, delivers a book that's as thought-provoking as it is enjoyable. Don't miss out on Alchemy, a standout addition to any bookshelf.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780753556528
  • Indbinding:
  • Paperback
  • Sideantal:
  • 384
  • Udgivet:
  • 13. maj 2021
  • Størrelse:
  • 126x197x27 mm.
  • Vægt:
  • 264 g.
  På lager
Leveringstid: 4-7 hverdage
Forventet levering: 9. januar 2025

Beskrivelse af Alchemy

Alchemy, a book by Rory Sutherland, is a fascinating journey into the world of decision making and perception. Published in 2021 by Ebury Publishing, it's a captivating exploration of human behavior and the power of irrational thinking. This book, a must-read for anyone interested in understanding why we do what we do, is a unique blend of psychology, economics, and general knowledge, all woven together in a way that's both entertaining and enlightening. Sutherland, a master of his craft, delivers a book that's as thought-provoking as it is enjoyable. Don't miss out on Alchemy, a standout addition to any bookshelf.

Forlagets beskrivelse af Alchemy

And why do we prefer stripy toothpaste?Discover the alchemy behind original thinking, as TED Talk superstar and Ogilvy advertising legend Rory Sutherland reveals why abandoning logic and casting aside rationality is the best way to solve any problem.

Brugerbedømmelser af Alchemy



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