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An Introduction to Social Media Marketing

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An Introduction to Social Media Marketing is the first textbook for students that offers a step by step guide to social media marketing. Mirroring its sister text, Digital Marketing: a Practical Approach, this book is grounded in solid academic underpinnings, but has a a lighter, hands-on approach that is perfect for shorter courses and additional reading.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780415856171
  • Indbinding:
  • Paperback
  • Sideantal:
  • 250
  • Udgivet:
  • 20. November 2014
  • Størrelse:
  • 155x233x14 mm.
  • Vægt:
  • 390 g.
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Leveringstid: 2-3 uger
Forventet levering: 23. Juli 2024

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An Introduction to Social Media Marketing is the first textbook for students that offers a step by step guide to social media marketing. Mirroring its sister text, Digital Marketing: a Practical Approach, this book is grounded in solid academic underpinnings, but has a a lighter, hands-on approach that is perfect for shorter courses and additional reading.

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