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Consumer Psychology in Behavioral Perspective

Bag om Consumer Psychology in Behavioral Perspective

This is a reprint of a formerly published book. It deals with the psychology and behavior that motivates people to make the purchase and consumer choices that they do.The book makes a major new contribution to our understanding of consumer decision-making.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781587982408
  • Indbinding:
  • Paperback
  • Sideantal:
  • 244
  • Udgivet:
  • 1. januar 1990
  • Størrelse:
  • 161x216x16 mm.
  • Vægt:
  • 332 g.
  • BLACK NOVEMBER
Leveringstid: 2-3 uger
Forventet levering: 26. november 2024

Beskrivelse af Consumer Psychology in Behavioral Perspective

This is a reprint of a formerly published book. It deals with the psychology and behavior that motivates people to make the purchase and consumer choices that they do.The book makes a major new contribution to our understanding of consumer decision-making.

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