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Data-Driven Marketing

- The 15 Metrics Everyone in Marketing Should Know

af Mark Jeffery
Data-Driven Marketing af Mark Jeffery
Bag om Data-Driven Marketing

NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETINGASSOCIATION How organizations can deliver significant performance gainsthrough strategic investment in marketing In the new era of tight marketing budgets, no organization cancontinue to spend on marketing without knowing what's working andwhat's wasted.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780470504543
  • Indbinding:
  • Hardback
  • Sideantal:
  • 320
  • Udgivet:
  • 19. februar 2010
  • Størrelse:
  • 165x238x27 mm.
  • Vægt:
  • 606 g.
  • BLACK NOVEMBER
Leveringstid: 8-11 hverdage
Forventet levering: 5. december 2024

Bag om Mark Jeffery

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Beskrivelse af Data-Driven Marketing

NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETINGASSOCIATION How organizations can deliver significant performance gainsthrough strategic investment in marketing In the new era of tight marketing budgets, no organization cancontinue to spend on marketing without knowing what's working andwhat's wasted.

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