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Data-Driven Marketing

- The 15 Metrics Everyone in Marketing Should Know

Bag om Data-Driven Marketing

NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETINGASSOCIATION How organizations can deliver significant performance gainsthrough strategic investment in marketing In the new era of tight marketing budgets, no organization cancontinue to spend on marketing without knowing what's working andwhat's wasted.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9780470504543
  • Indbinding:
  • Hardback
  • Sideantal:
  • 320
  • Udgivet:
  • 19. februar 2010
  • Størrelse:
  • 165x238x27 mm.
  • Vægt:
  • 606 g.
Leveringstid: 8-11 hverdage
Forventet levering: 16. januar 2025
Forlænget returret til d. 31. januar 2025
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NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETINGASSOCIATION How organizations can deliver significant performance gainsthrough strategic investment in marketing In the new era of tight marketing budgets, no organization cancontinue to spend on marketing without knowing what's working andwhat's wasted.

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