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Discrete Choice Experiments in Marketing

- Use of Priors in Efficient Choice Designs and Their Application to Individual Preference Measurement

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Stated otherwise, companies need to know about consumer preferences to manufacture tailor-made products, consumers are willing to buy.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9783790810455
  • Indbinding:
  • Paperback
  • Sideantal:
  • 173
  • Udgivet:
  • 1. september 1997
  • Størrelse:
  • 244x170x10 mm.
  • Vægt:
  • 335 g.
  • BLACK NOVEMBER
  Gratis fragt
Leveringstid: 8-11 hverdage
Forventet levering: 6. december 2024

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Stated otherwise, companies need to know about consumer preferences to manufacture tailor-made products, consumers are willing to buy.

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