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Innovation and Export - The Joint Challenge of the Small Company

- The Joint Challenge of the Small Company

Bag om Innovation and Export - The Joint Challenge of the Small Company

The concepts of innovation and export are traditionally considered in isolation, both within companies and within the support organizations dedicated to them. As a result, within this broad research field, very little academic work has focused on how to implement their relationship at an operational level. This book proposes a joint diagnostic tool for SMEs, highlighting good practices to be mastered in order to simultaneously improve innovation and export performance, in the form of a virtuous circle. Innovation and Export focuses on the integration of innovation and export into the strategic management of SMEs, for which the use of synergies is a powerful lever to overcome any difficulties in mobilizing significant resources.

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  • Sprog:
  • Engelsk
  • ISBN:
  • 9781786306203
  • Indbinding:
  • Hardback
  • Sideantal:
  • 192
  • Udgivet:
  • 4. januar 2022
  • Størrelse:
  • 158x244x17 mm.
  • Vægt:
  • 416 g.
  • BLACK NOVEMBER
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Leveringstid: 2-3 uger
Forventet levering: 11. december 2024

Beskrivelse af Innovation and Export - The Joint Challenge of the Small Company

The concepts of innovation and export are traditionally considered in isolation, both within companies and within the support organizations dedicated to them. As a result, within this broad research field, very little academic work has focused on how to implement their relationship at an operational level. This book proposes a joint diagnostic tool for SMEs, highlighting good practices to be mastered in order to simultaneously improve innovation and export performance, in the form of a virtuous circle. Innovation and Export focuses on the integration of innovation and export into the strategic management of SMEs, for which the use of synergies is a powerful lever to overcome any difficulties in mobilizing significant resources.

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