Making Sustainability Stick

What do you mean when you say "Sustainability?” This question is all too often raised because what one person thinks will be very different from another. The first step in any sustainability plan is to first define sustainability — what it means to your company, settle on a common definition, and put it into language that all employees and stakeholders can both understand and get behind. Making Sustainability Stick is tailored for those that are starting out in this process or have seen their efforts stall in realizing the business benefits of sustainability. This book provides the blueprint for implementation, breaking down barriers, and the steps required to integrate sustainability successfully. It is laid out in easily digestible chapters, with action steps backed up from interviews with sustainability thought leaders, case studies, and the real life experience of the author who has consulted with over 75 organizations on sustainability. This is the perfect book for those who are in the trenches or are just about to embark on their sustainability journey.